Marketing Coordinator

At SeaWorld, we're passionate about caring for animals. In fact, we've already rescued over 40,000 animals (and counting!). And we can save you from being stuck in just another job. Join us and help bring joy, excitement, and lasting memories to people from around the world. We're seeking enthusiastic, dedicated, and hard-working individuals to become our Ambassadors. Join us and play an important part on our incredible team!

What you get to do:

As a Digital Engagement Coordinator, you’ll take on a variety of responsibilities related to guest engagement within social media across all of our parks. This includes both public and private social media dialogue with guests, geared towards driving positive guest outcomes and engagements. You will:

• Day-to-day monitoring and engagement in digital conversations across owned and external social media channels, including Facebook, Instagram, Twitter, YouTube, and online review sites
• Respond to guests/followers in a timely manner and ultimately drive a positive recovery/sentiment within the community
• Monitor, track, and report on feedback, online reviews, and comments
• Build relationships with guests, annual pass holder communities, influencers and the community as a whole
• Support and collaborate with the social media strategy team to generate community insights which impact planning and execution of a monthly editorial calendar social marketing campaigns, events, and promotional initiatives
• Nurture a stronger sense of community and provide powerful consumer insights on our fans
• Maintain active dialogue with brand advocates, prospective guests, influencers and fans
• Extend visibility and grow credibility with guests by monitoring our platforms, engaging and delivering excellence in community management
• Report out on community KPIs while strategizing ways to scale our communities and connect with new guests
• Continually analyze and efforts and messaging specifics to drive robust community dialogue
• Keep up with current internet/ social trends, apps and technology
• Help to actively uncover social media efficiencies between cross-functional teams (Corporate / Park)

What it takes to succeed:

• 2 + years of experience in a guest services role (social media community management experience is a plus)
• Bachelors Degree in Communications, Digital Marketing or other relevant professional experience
• Established expertise in social media platforms including but not limited to Facebook, Instagram, Twitter, and YouTube.