Remote Role

As Senior Marketing Director, you lead the strategy and the cross-functional pod for a portfolio of Human’s clients across both ecom and B2B. You operate as our consultant-in-chief on each account — closer to a fractional CMO than a campaign manager — and you’re accountable for the full client outcome, not just the marketing channels.

You own the entire client lifecycle — strategic assessment, kickoff, the quarterly plan, monthly execution against it, QBRs, and renewal. You set the strategic direction your pod executes against and you’re empowered to advise clients on business decisions that sit outside marketing — pricing, product, placement — when they’re blocking growth. For our ecom clients (our primary ICP), contribution margin is the lens that anchors every decision.

Key Responsibilities & Accountabilities

Develop “human-first” relationships with clients

Serve as the primary client-facing point person for your accounts — building rapport and trust at the founder/CEO level and representing Human’s values
Set and manage client expectations to ensure a successful relationship
Meet regularly with clients to communicate updates, goals, and results, and to extract feedback
Communicate the full breadth of work and results delivered, tying outcomes back to client goals
Champion client success and become a trusted advisor
Be Human!

Own strategy across your accounts

Own the strategic direction and outcomes for your assigned accounts. Lead the cross-functional pod — paid strategists, media buyers, creative, lifecycle, SEO/GEO, dev — responsible for in depth channel strategy and execution.
Build the quarterly strategic plan and monthly roadmap for each account — define the growth roadmap, allocate budget across channels, and prioritize initiatives based on expected leverage and impact
Set KPI targets and continuously analyze channel and campaign performance against them — translating what the numbers say into specific next moves (scale, kill, pivot, reallocate, or test)
Consult and advise clients on the most efficient path to reach their goals — communicating challenges, opportunities, and solutions clearly and through a results-outcome lens. Have the hard conversations on pricing, product, and placement when they’re blocking marketing performance.
Oversee all marketing execution — ensure deliverables adhere to client guidelines and best practices
Oversee and deliver marketing reports and quarterly business reviews

Remote Role

Key Responsibilities & Accountabilities

Develop “human-first” relationships with clients

Serve as the primary client-facing point person for your accounts — building rapport and trust at the founder/CEO level and representing Human’s values
Set and manage client expectations to ensure a successful relationship
Meet regularly with clients to communicate updates, goals, and results, and to extract feedback
Communicate the full breadth of work and results delivered, tying outcomes back to client goals
Champion client success and become a trusted advisor
Be Human!

Own strategy across your accounts

Own the strategic direction and outcomes for your assigned accounts. Lead the cross-functional pod — paid strategists, media buyers, creative, lifecycle, SEO/GEO, dev — responsible for in depth channel strategy and execution.
Build the quarterly strategic plan and monthly roadmap for each account — define the growth roadmap, allocate budget across channels, and prioritize initiatives based on expected leverage and impact
Set KPI targets and continuously analyze channel and campaign performance against them — translating what the numbers say into specific next moves (scale, kill, pivot, reallocate, or test)
Consult and advise clients on the most efficient path to reach their goals — communicating challenges, opportunities, and solutions clearly and through a results-outcome lens. Have the hard conversations on pricing, product, and placement when they’re blocking marketing performance.
Oversee all marketing execution — ensure deliverables adhere to client guidelines and best practices
Oversee and deliver marketing reports and quarterly business reviews

Senior Marketing Director

Senior Marketing Director

Human

Human

Benefits

Human