The Field Marketing Manager, Americas will own and scale the field marketing engine for a high-impact business unit, directly influencing pipeline growth, accelerating revenue, and shaping how we go to market across the region.
This is a highly visible role that blends strategy and execution. You’ll design and orchestrate integrated campaigns, events, webinars, and ABM programs; working side-by-side with Sales and cross-functional Marketing teams to turn ideas into measurable business outcomes.
If you’re equal parts strategist, operator, and innovator; and excited to leverage AI to unlock smarter, faster marketing - this role is for you.
Key Responsibilities
Lead the development and execution of pod-level field marketing plans aligned to regional and business unit goals.
Partner closely with Sales to identify and activate priority plays that progress opportunities through the funnel and into bookings.
Build scalable field marketing programs and infrastructure, leveraging AI to improve efficiency, targeting and insights.
Shape team-wide processes and workflows and provide day-to-day guidance and coaching to Field Marketing Specialists and Senior Specialists, exerting influence without formal authority.
Strategy and Planning
Own the field marketing strategy and annual plan for an assigned Americas pod or business unit, aligned to shared MQL, pipeline and bookings targets.
Translate GTM plays and regional priorities into integrated field programs that pull the right marketing levers at the right time across the customer journey.
Use data, insights and AI tools to seize opportunities, refine targeting, and continuously optimize program mix and investment.
Campaigns, Events & ABM
Design and execute multi-channel field campaigns, including events, webinars, ABM motions and localized programs that support both new logo and expansion goals.
Own end-to-end delivery of field marketing activities — brief development, project management, enablement, execution and debriefs — with extreme attention to detail and operational rigor.
Partner with Demand Generation, Product Marketing, Brand, and Corporate Events to ensure Americas field programs are on-brand, on-message and coordinated across channels.
Sales & Cross-Functional Partnership
Build strong, trust-based relationships with Sales leaders and AEs in the assigned pod/region; act as the primary marketing counterpart for planning and performance reviews.
Align on coverage models, territories, key accounts and follow-up expectations with BDR/SDR teams; ensure smooth handoffs from MQL to opportunity and into bookings.
Collaborate with other Field Marketing Managers across Americas to share best practices, standardize processes and identify opportunities to scale what works.
AI-Enabled Execution & Innovation
Champion the use of AI across field marketing workflows — from audience and target account list refinement to content creation, testing and reporting — to increase throughput and impact.
Pilot new AI-driven tactics in partnership with Brand, Content and Demand Generation, and document learnings to inform broader adoption.
Measurement, Reporting & Optimization
Own pod-level field targets and KPIs; track and report on MQLs, opportunities, pipeline and bookings influenced by field programs, as well as marketing ROI.
Build regular performance readouts for Sales and Marketing leadership, surfacing insights, risks and recommended optimizations.
Use data to identify gaps in the funnel, propose corrective actions, and test alternative approaches to unlock growth.
Required Experience/Skills
5+ years of B2B SaaS field marketing or closely related experience (e.g., growth, revenue, campaign marketing), with a track record of driving pipeline and bookings with Sales.
Deep experience building and executing integrated field programs across tactics such as events, webinars, ABM and partner campaigns.
Demonstrable capability with AI tools, with real use cases that improve operational excellence, visibility and speed-to-impact in marketing programs.
Motivated self-starter with a “get stuff done” mindset and the ability to set priorities, manage multiple projects and hit deadlines with limited oversight.
Strong interpersonal and communication skills (written and verbal), including comfort presenting to and influencing senior Marketing and Sales leaders.
Proven ability to partner and develop strong relationships across all levels of a complex, matrixed commercial organization.
Highly organized, process-driven operator with strong project management skills and extreme attention to detail.
Commercial, strategic and data-driven mindset; uses data and reporting to make decisions, optimize plans and demonstrate impact against regional growth goals.
Proficiency with core marketing and productivity tools (e.g., Salesforce, Marketo, Wrike, Microsoft Office Suite) and comfort adopting new AI-powered technologies.
Familiarity with the GRC space and experience working in a complex matrixed organization are strong pluses.
Pay Range
$99,000—$124,000 CAD
About Us
Diligent is the AI leader in governance, risk and compliance (GRC) SaaS solutions, helping more than 1 million users and 700,000 board members to clarify risk and elevate governance. The Diligent One Platform gives practitioners, the C-Suite and the board a consolidated view of their entire GRC practice so they can more effectively manage risk, build greater resilience and make better decisions, faster.
At Diligent, we're building the future with people who think boldly and move fast. Whether you're designing systems that leverage large language models or part of a team reimaging workflows with AI, you'll help us unlock entirely new ways of working and thinking. Curiosity is in our DNA, we look for individuals willing to ask the big questions and experiment fearlessly - those who embrace change not as a challenge, but as an opportunity. The future belongs to those who keep learning, and we are building it together. At Diligent, you’re not just building the future - you’re an agent of positive change, joining a global community on a mission to make an impact.
Learn more at diligent.com or follow us on LinkedIn and Facebook
What Diligent Offers You
Creativity is ingrained in our culture. We are innovative collaborators by nature. We thrive in exploring how things can be differently both in our internal processes and to help our clients
We care about our people. Diligent offers a flexible work environment, global days of service, comprehensive health benefits, meeting free days, generous time off policy and wellness programs to name a few
We have teams all over the world. We may be headquartered in New York City, but we have office hubs in Washington D.C., Vancouver, London, Galway, Budapest, Munich, Bengaluru, Singapore, and Sydney.
Diversity is important to us. Growing, maintaining and promoting a diverse team is a top priority for us. We foster and encourage diversity through our Employee Resource Groups and provide access to resources and education to support the education of our team, facilitate dialogue, and foster understanding.
Diligent created the modern governance movement. Our world-changing idea is to empower leaders with the technology, insights and connections they need to drive greater impact and accountability – to lead with purpose. Our employees are passionate, smart, and creative people who not only want to help build the software company of the future, but who want to make the world a more sustainable, equitable and better place.
Headquartered in New York, Diligent has offices in Washington D.C., London, Galway, Budapest, Vancouver, Bengaluru, Munich, Singapore and Sydney. To foster strong collaboration and connection, this role will follow a hybrid work model. If you are within a commuting distance to one of our Diligent office locations, you will be expected to work onsite at least 50% of the time. We believe that in-person engagement helps drive innovation, teamwork, and a strong sense of community.
We are a drug free workplace. Diligent is proud to be an equal opportunity employer. We do not discriminate based on race, color, religious creed, sex, national origin, ancestry, citizenship status, pregnancy, childbirth, physical disability, mental disability, age, military status, protected veteran status, marital status, registered domestic partner or civil union status, gender (including sex stereotyping and gender identity or expression), medical condition (including, but not limited to, cancer related or HIV/AIDS related), genetic information, or sexual orientation in accordance with applicable federal, state and local laws. We also consider qualified applicants regardless of criminal histories, consistent with legal requirements. See also Diligent's EEO Policy and Know Your Rights. We are committed to providing reasonable accommodations for qualified individuals with disabilities and disabled veterans in our job application procedures. If you need assistance or an accommodation due to a disability, you may contact us at recruitment@diligent.com.
To all recruitment agencies: Diligent does not accept unsolicited agency resumes. Please do not forward resumes to our jobs alias, Diligent employees or any other organization location. Diligent is not responsible for any fees related to unsolicited resumes.
