Purpose of the role:

This role is responsible for the day-to-day operational, administrative and experiential delivery of the Durbanville Hills Brand Home and ensures the smooth running of events execution, digital upkeep, live brand content, and financial administration, enabling the Brand Home to deliver exceptional guest experiences while maintaining strong operational discipline. The role acts as a central operational node between on-site teams of marketing, PR, events and Cellar and Restaurant teams, supporting productivity, accuracy and brand consistency.

Key Responsibilites:

1. Events Operations & Execution

Conceptualise, plan, coordinate and operationally manage all Brand Home events, including but not limited to: Seasonal events, Experiential experiences,Themed series of events
Coordinate event logistics, stock ordering and operational setup
Track attendance, stock usage and basic event inputs
Compile post-event summaries to support reporting and continuous improvement

2. Live Brand Content & Social Media (Brand Home-led)

Own real-time, on-the-ground Brand Home social media content, with a focus on: Instagram Stories, Live event coverage, Behind-the-scenes and day-to-day Brand Home moments
Manage adhoc organic feed posts, including: Event reminders and highlights, Award announcements, Seasonal Brand Home moments
Repost and curate relevant user-generated content in line with brand guidelines
Ensure all content aligns with approved brand tone, visual guidelines and internal guardrails
Coordinate closely with the Destination Manager and Brand/Agency where required

(This role does not own campaign planning, content calendars, paid media or brand strategy.)

Purpose of the role:

Key Responsibilites:

1. Events Operations & Execution

Conceptualise, plan, coordinate and operationally manage all Brand Home events, including but not limited to: Seasonal events, Experiential experiences,Themed series of events
Coordinate event logistics, stock ordering and operational setup
Track attendance, stock usage and basic event inputs
Compile post-event summaries to support reporting and continuous improvement

2. Live Brand Content & Social Media (Brand Home-led)

Own real-time, on-the-ground Brand Home social media content, with a focus on: Instagram Stories, Live event coverage, Behind-the-scenes and day-to-day Brand Home moments
Manage adhoc organic feed posts, including: Event reminders and highlights, Award announcements, Seasonal Brand Home moments
Repost and curate relevant user-generated content in line with brand guidelines
Ensure all content aligns with approved brand tone, visual guidelines and internal guardrails
Coordinate closely with the Destination Manager and Brand/Agency where required

(This role does not own campaign planning, content calendars, paid media or brand strategy.)

PR Officer

PR Officer

Heineken

Heineken

Benefits

Heineken