Senior Brand Manager - Maltesers & Pods

Job Description:

Mars is a family-owned business that has been making products for people and their pets for more than 100 years. We’re behind some of the best loved brands in the world including MARS®, SNICKERS®, EXTRA®, ECLIPSE®, PEDIGREE®, WHISKAS®, DOLMIO®, BEN’S ORIGINAL ® MASTERFOODS ® and ROYAL CANIN® ORIJEN® ACANA® we are dedicated to making a positive impact on people and the planet.

Join us in building a sustainable future where people, communities, and the planet can truly thrive.

About the role:
Reporting to the Marketing Portfolio Director – Bitesize, this is an exciting opportunity to work across our iconic Bitesize brands, including Maltesers and Pods. This role will be accountable for leading the development and deployment of our brand and segment growth initiatives, in line with our strategic priorities of the business.

Role Title: Senior Brand Manager – Maltesers & Pods
Location: Melbourne, Victoria
Hours & Arrangement: 12-month fixed term contract. Full-time. Hybrid (3 days in office).
Reporting to: Marketing Portfolio Director – Bitesize

What are your key responsibilities?

• Strategic Brand and Growth Planning: Lead the creation of data-driven marketing and 3-year growth plans, incorporating consumer, shopper, category and customer insights.
• Innovation and Product Development: Drive a robust 3–5 year innovation pipeline aligned to brand strategy, market trends and grounded in consumer insights, and ensure the core portfolio is fully optimised.
• Cross-Functional and Customer Collaboration: Partner with cross-functional teams to deliver key brand initiatives and customer plans.
• Comms and Media Planning: