Regional Sales Manager

Développement commercial et comptes flottes

• Identifier et développer des opportunités avec des clients commerciaux et flottes (stations, locations, hôtellerie, etc.)
• Soutenir les démonstrations produits, la préparation des propositions et l’intégration des clients flottes
• Coordonner avec les concessionnaires et les équipes internes pour assurer une livraison et un support réussis
• Assurer le développement des comptes flottes clés dans la région

Activation du réseau et exécution de la marque

• Promouvoir l’approche Taiga en matière de vente de produits électriques, de positionnement et d’expérience client
• Former et accompagner les équipes des concessionnaires pour améliorer leurs connaissances produits et leur efficacité commerciale
• Encourager des standards élevés en matière de merchandising, d’expérience client et de représentation de la marque
• Participer à des événements, démonstrations et activations régionales pour générer de la demande
• Influencer l’adoption des produits et de l’approche Taiga auprès du réseau

Planification et opérations

• Utiliser les données et les rapports pour suivre la performance, identifier les opportunités et orienter les décisions
• Maintenir un suivi rigoureux des activités des concessionnaires, du pipeline et des prévisions
• Gérer efficacement les déplacements, dépenses et le temps afin de maximiser l’impact terrain

PROFIL

Exigences

• Minimum de 5 ans d’expérience en ventes, en gestion de réseau ou en développement des affaires
• Excellentes habiletés en communication et en gestion de relations
• Capacité à analyser la performance et à traduire les données en actions concrètes
• Autonomie et capacité à évoluer dans un rôle terrain
• Disponibilité pour voyager fréquemment dans la région et occasionnellement à l’international
• Confort dans un environnement en forte croissance, rapide et en constante évolution

Atouts

• Expérience dans les secteurs powersports, maritime, automobile ou véhicules électriques
• Expérience avec des réseaux de concessionnaires ou des modèles de distribution
• Expérience en ventes commerciales, flottes ou secteur public
• Formation en administration des affaires ou domaine connexe

CONDITIONS DE TRAVAIL

• Poste basé sur le terrain dans la région assignée
• Déplacements fréquents (50 à 80 %), incluant des déplacements internationaux occasionnels

POURQUOI TAIGA

• Participer à la création d’une nouvelle catégorie dans les powersports
• Avoir un impact direct sur le développement du marché et du réseau
• Évoluer dans un environnement entrepreneurial, rapide, avec un fort potentiel de croissance

Taiga Motors is seeking a Regional Sales Manager (RSM) to drive growth through developing, activating, and managing the dealer network within an assigned region. As a member of a fast-growing electric powersports and marine startup, this role is responsible for expanding Taiga’s dealer network, strengthening partner performance, growing adoption of electric powersports across both retail and fleet channels, and establishing Taiga as the leading electric powersports brand in the region.

KEY RESPONSIBILITIES

Dealer Development & Relationship Management

• Recruit and onboard new dealers in priority markets
• Act as the main liaison for assigned dealers, maintaining consistent communication and in-market presence
• Build strong working relationships that support long-term dealer success and alignment
• Evaluate dealer performance and local market dynamics to identify growth opportunities
• Own dealer performance across the region, including sales, retail success, and customer experience
• Guide dealers on selling and positioning EV products, including customer education on ownership benefits and total cost advantages

Sales Performance & Market Growth

• Deliver regional wholesale and retail targets across vehicles and aftermarket products
• Create and execute territory and dealer-level plans to drive volume and brand awareness
• Guide dealers on retail success, including EV training, lead management, and closing practices for EV’s
• Drive retail performance and pipeline development within assigned region
• Support sales activity directly in uncovered markets where needed

Commercial & Fleet Development

• Identify and develop opportunities with fleet and commercial customers (resorts, rentals, hospitality, and other partners)
• Support product demonstrations, proposals, and onboarding for fleet accounts
• Coordinate with dealers and internal teams to ensure successful delivery and ongoing support
• Own development of key fleet accounts within the region

Dealer Enablement & Brand Execution

• Promote adoption of Taiga’s approach to EV sales, product positioning, and customer experience
• Train and coach dealer teams to improve product knowledge and retail effectiveness
• Encourage high standards in merchandising, customer engagement, and overall brand representation
• Participate in events, demos, and regional activations to build awareness and demand
• Influence dealer adoption of Taiga’s products and approach

Planning & Operations

• Use data and reporting to monitor performance, track opportunities, and guide decisions
• Maintain accurate records of dealer activity, pipeline, and forecasts
• Manage travel, expenses, and time effectively to maximize field impact

PROFILE

Required:

• 5+ years in sales, dealer-facing roles, or business development
• Strong communication and relationship management skills
• Ability to analyze performance and translate insights into action
• Self-starter with the ability to operate independently in a field-based role
• Willingness to travel extensively within the region and occasionally international
• Comfortable operating in a fast-paced, evolving startup environment

Preferred:

• Experience in powersports, marine, automotive, or EV sectors
• Background in dealer network growth or distribution models
• Exposure to fleet, government, or commercial sales environments
• Degree in business or a related field

WORKING CONDITIONS

• Field-based role within assigned region
• Travel required (50–80%) including occasional international travel

WHY TAIGA

• Play a key role in building a new category within powersports
• Direct impact on market development and network growth
• Fast-moving, entrepreneurial environment with significant upside

Taiga values diversity in hiring and in its workforce, and welcomes applications from people with diverse backgrounds, education and experience. We recognize that there are many barriers to equal access to employment and career development opportunities, and we strive to hire groups that are under-represented in the technology industry. Diversity at Taiga means fostering a workplace where differences are valued for the contributions they make to our great team.

Thank you for your interest in TAIGA. However, only those selected for an interview will be contacted.

About Taiga Motors:

Taiga is a Canadian company reinventing the powersports experience with revolutionary electric powersports vehicles. Through a clean-sheet engineering approach Taiga has pushed the frontiers of electric technology to achieve the extreme power-to-weight ratios and thermal specifications required to outperform comparable high-performance combustion powersports vehicles. The product lineup currently includes electric snowmobiles and personal watercraft to deliver on a rapidly growing demand from recreational and commercial customers who are seeking better ways to explore the great outdoors without compromise. For more information, visit www.taigamotors.com.