WROGN

WROGN is a popular youth fashion brand co-created by Indian cricket icon Virat Kohli and operated by Universal Sportsbiz Pvt Ltd (USPL). Founded in 2014 by Anjana and Vikram Reddy, WROGN offers a wide range of men's casual wear, footwear, and accessories. The brand is known for its focus on comfort, quality, and stylish designs, appealing to a younger demographic. WROGN's online store showcases a diverse selection of products, with a strong emphasis on promoting its latest collections and collaborations.

WROGN has a strong physical presence with stores in multiple cities across India. The brand's website features store locator information, allowing customers to find the nearest WROGN outlet. WROGN actively utilizes social media to engage with its customers, showcasing its products and brand personality.

WROGN is a popular youth fashion brand co-created by Indian cricket icon Virat Kohli, offering a wide range of men's casual wear, footwear, and accessories. Founded in 2014, the brand focuses on comfort and quality while embracing a quirky and progressive style for the forward-thinking man. Wrogn's mission is to provide men with stylish and comfortable clothing that allows them to express their individuality and celebrate life's little adventures.

Wrogn's culture is centered around being bold, daring, and unapologetically unique. Their marketing emphasizes individuality, embracing uncertainty, and staying true to oneself, as seen in their tagline "Stay Wrogn, Stay Mad." Their brand ambassador, Virat Kohli, reflects these values through his athletic prowess and personality. This culture is reflected in their clothing, which incorporates quirky designs and bold prints, pushing the boundaries of traditional fashion.