Wakuli

Wakuli is a specialty coffee company based in the Netherlands that is committed to ethical sourcing and sustainable practices. They directly partner with farmer groups and cooperatives in 13 countries, offering fair prices and supporting quality improvements. Wakuli differentiates itself by roasting their beans lightly, showcasing the unique flavor profiles of each origin. Their focus extends beyond coffee beans, offering subscriptions, cold brew, merchandise, and coffee-infused chocolate bars.

Wakuli is passionate about changing the coffee industry. They criticize the dominance of large coffee giants and their reliance on low-quality, unsustainable practices. By working directly with farmers and prioritizing transparency and fair pricing, Wakuli aims to empower farmers and create a more ethical and sustainable coffee experience for consumers. They believe that "real good coffee" should be enjoyed while also contributing to a better future for both farmers and the planet.

Wakuli is a specialty coffee company dedicated to changing the coffee industry by prioritizing ethical and sustainable practices. They believe in paying farmers fair prices, supporting regenerative agriculture, and delivering high-quality, responsibly sourced coffee to consumers. Wakuli's mission is to empower farmers, protect the environment, and offer a real good coffee experience, while rejecting the exploitative practices of traditional coffee giants.

Wakuli promotes a culture of transparency, impact, and innovation. They value direct relationships with farmers, prioritize quality and sustainability over certification, and encourage experimentation and learning. This culture is reflected in their commitment to paying farmers a fair price, investing in regenerative agriculture, and continuously seeking new ways to improve coffee production and consumption.

Wakuli is committed to building a diverse and inclusive workplace, particularly focused on equitable partnerships with their coffee suppliers in developing countries. They believe that fair prices, quality improvement, and direct trade relationships are essential for empowering farmers and supporting sustainable development. This commitment extends to their own internal culture, striving to create a workplace where everyone feels valued and respected.