VEGROW

VEGROW is a leading B2B fruit marketplace in India, established in 2020 by IIT alumni. The company operates within the large and unorganized Indian fruit market, which is characterized by fragmentation and local operations with multiple intermediaries. VEGROW aims to revolutionize this ecosystem by using technology to connect farmers directly with buyers, such as exporters, retailers, and processors.

Their platform leverages advanced matchmaking technology to ensure the right fruit quality is matched with the most suitable demand channel, optimizing sales for both farmers and buyers. This approach guarantees consistent quality and pricing, attracting a growing network of satisfied customers while also maximizing farmer income through efficient grading and marketing. By eliminating intermediaries and leveraging digital solutions, VEGROW creates a more transparent and efficient supply chain, ultimately building a sustainable future in agribusiness.

VEGROW is a B2B fruit marketplace that aims to revolutionize the fruit ecosystem in India through technology. Their mission is to empower farmers by maximizing their income through accurate grading and efficient matching with demand channels, while simultaneously delivering consistent quality and price to customers across various channels. This tech-driven approach creates a sustainable and efficient agricultural ecosystem, fostering a strong community of farmers and buyers.

VEGROW promotes a culture focused on innovation, sustainability, and collaboration. They value technology and utilize it to optimize their operations, while simultaneously fostering a strong community of agricultural partners. The company emphasizes transparency and ethical practices, ensuring farmers receive fair prices and customers access high-quality produce. Their commitment to building a sustainable future in agribusiness is evident through their efforts to reduce wastage and empower farmers with digital tools.