The Work Index by Flexa

VanMoof

VanMoof is an Amsterdam-based company that designs and manufactures electric bikes with a focus on innovation and urban mobility.

https://www.vanmoof.com/en-GB
5.9

/10

Transparency ranking

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Description

VanMoof is a Dutch company founded in 2009 with a mission to create the perfect city bike. They went electric in 2014 and have since developed industry-leading, award-winning technology, redefining city mobility. The company offers a design-focused, high-tech and feature-rich experience to a global community of city riders. Their bikes are known for their sleek aesthetics, advanced features, and focus on user experience, with an emphasis on both performance and security.

In 2023, VanMoof was acquired by McLaren Applied. Since then, the company has focused on building a more robust business with improved IT systems, a wider app, relaunched rider support channels and a restructured supply chain. Simultaneously, they are developing entirely new, game-changing ways to move around our cities.

Mission

VanMoof is an Amsterdam-based company focused on redefining urban mobility through innovative and design-focused electric bikes. Their mission is to create the perfect city bike, combining high-tech features, sleek aesthetics, and a commitment to sustainability. VanMoof is dedicated to offering a seamless and enjoyable riding experience, while also tackling issues like bike theft and promoting a more eco-friendly way to navigate city streets.

Data-driven
Disruptor
Environmental impact driven
Improving quality of life/health
Social impact led
Soonicorn
Sustainability
Tech for good

Culture

VanMoof fosters a culture deeply rooted in innovation and a passion for urban mobility. They strive to create a positive and collaborative environment for their employees, encouraging them to think outside the box and push boundaries in the pursuit of designing the perfect city bike. This dedication to quality and customer service is evident in their commitment to providing robust products, exceptional support, and a close-knit community of riders.

Agile and dynamic
Collaborative
Engaging
Entrepreneurial
Fast-paced
People-first
Progressive
Supportive
Transparent

DE&I

VanMoof actively promotes a diverse, equitable, and inclusive workplace, celebrating its global community of city riders. They strive to create a welcoming and supportive environment for all employees, regardless of background, promoting equal opportunity in recruitment, development, and advancement. However, specific details about their DEI programs and initiatives are not readily available on their website.

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