The Work Index by Flexa

Upfront Cosmetics Inc

Upfront Cosmetics is a Canadian company that produces natural, eco-friendly shampoo and conditioner bars designed to minimize plastic waste and promote sustainable beauty practices.

https://upfrontcosmetics.ca/
5.4

/10

Transparency ranking

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Description

Upfront Cosmetics is a Canadian company dedicated to creating natural, eco-friendly hair and skincare products. Founded by Alicia Sharp, a mother seeking healthier alternatives for her family, Upfront Cosmetics prioritizes transparency and sustainability. They are passionate about sourcing high-quality, ethically produced ingredients and minimizing plastic waste. Their shampoo and conditioner bars are formulated to be free of harmful chemicals like sulfates, parabens, and synthetic fragrances, while their packaging is plastic-free and compostable.

Upfront Cosmetics goes beyond their products to advocate for positive change in the beauty industry. They are a proud member of 1% For The Planet, donating a portion of their annual profits to environmental organizations. They are also committed to producing their products locally in their manufacturing facility in Nackawic, New Brunswick, supporting their community and reducing their carbon footprint.

Mission

Upfront Cosmetics is a Canadian company committed to creating healthy, sustainable, and ethical beauty products. Their mission is to provide consumers with high-quality hair and skincare bars free of harmful chemicals like sulfates, parabens, and synthetic fragrances, while also minimizing their environmental impact. They source the best possible ingredients, manufacture their products in-house, and package them in compostable mailers to reduce plastic waste. Additionally, Upfront Cosmetics donates a portion of their annual profits to charitable organizations, demonstrating their dedication to making a positive social impact.

Animal focused
Disruptor
Environmental impact driven
Improving quality of life/health
Science and research driven
Social impact led
Sustainability

Culture

Upfront Cosmetics fosters a culture centered around sustainability, transparency, and community. They prioritize ethical sourcing of ingredients, minimizing waste through plastic-free packaging and bar-based products, and actively support charitable organizations. Their commitment to transparency extends to readily sharing ingredient information and providing detailed product descriptions, empowering customers to make informed decisions. This environmentally conscious and socially responsible approach is evident in their marketing materials and reflects their dedication to positive impact.

Entrepreneurial
People-first
Progressive
Supportive
Transparent

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