The Work Index by Flexa

Uberflip | A PathFactory Company

Uberflip, now a PathFactory company, provides personalized content experiences that engage and convert B2B audiences throughout the customer lifecycle.

6.2

/10

Transparency ranking

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Description

Uberflip, now a part of PathFactory, is a marketing technology company dedicated to providing B2B teams with the tools to enhance engagement throughout the customer lifecycle. Their platform offers personalized content experiences, streamlined content management, AI-driven personalization, and advanced integrations. This enables marketers to create impactful campaigns, drive conversions, and maximize ROI by delivering relevant and tailored content to their target audiences.

Uberflip is committed to helping companies overcome content-related challenges and create a better B2B buying experience. Their values, L.U.V (listen, understand, value), "Be Bold & Innovate," and "Make Data Driven Decisions," guide their approach to building a culture of collaboration and innovation, where employees are encouraged to make a real impact. They offer a variety of solutions, from marketing and sales enablement to customer engagement, and are dedicated to providing exceptional customer service and support to their clients.

Flexibility

Uberflip offers flexible work arrangements, allowing employees to choose between working from home, working from the Toronto HQ, or a combination of both. They also offer the opportunity for employees to work abroad for up to three months of the year.

Hybrid
Remote

Benefits

Uberflip offers a comprehensive benefits package to its employees, including a generous vacation policy, 24 giveback hours, and 5 health days per year. They also offer a flexible parental leave program, a wide range of continuing education options, comprehensive healthcare coverage, and employee assistance programs. Employees also have the opportunity to work abroad for up to 3 months of the year and enjoy a monthly lunch stipend.

Enhanced parental leave
WFA scheme

Mission

Uberflip is committed to helping B2B teams overcome the challenges of content planning, curation, distribution, and measurement, so they can focus on creating personalized experiences that drive outcomes. They provide a platform and resources that allow marketers and sales teams to streamline their content efforts, personalize engagement, and achieve better business results.

Data-driven
Disruptor

Culture

Uberflip promotes a culture that prioritizes inclusivity and collaboration. They believe in building a workplace where everyone feels a sense of belonging, regardless of their background or identity. They encourage boldness and innovation, while also emphasizing data-driven decision making. Uberflip offers a flexible work environment with the option to work remotely, from their Toronto headquarters, or a combination of both. They provide generous time away benefits and comprehensive healthcare coverage, as well as opportunities for professional development and team building.

Collaborative
People-first
Progressive
Supportive

DE&I

Uberflip prioritizes building a diverse team and fostering an inclusive culture where all employees feel a sense of belonging. They actively invest in equity across their organization, striving to create a welcoming workplace that celebrates individuals of all backgrounds, orientations, and identities. They encourage employees to be themselves, recognizing that inclusivity leads to better work outcomes.

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