
Tru Optik
Tru Optik is a privacy-focused technology company that provides measurement and attribution solutions for connected TV (CTV) advertising.
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Tell us what it's like to work at Tru Optik!Description
Tru Optik is a data and technology company that helps businesses understand and engage with connected television (CTV) audiences. They offer a suite of solutions designed to enhance advertising campaigns and deliver impactful results through their advanced data management platform and proprietary technology. Tru Optik's approach combines first-party data, audience insights, and robust measurement capabilities to provide a comprehensive CTV advertising ecosystem.
Tru Optik works with a wide range of clients, including major media companies, advertisers, and agencies, to help them navigate the evolving CTV landscape. They are committed to delivering innovative solutions that optimize advertising effectiveness and deliver meaningful value to their clients. Their focus on data privacy and transparency further solidifies their position as a trusted partner in the CTV advertising market.
Flexibility
Tru Optik offers a flexible work environment with a hybrid model, enabling employees to choose between working remotely and in the office. This flexibility fosters a healthy work-life balance and empowers employees to choose the work environment best suited to their needs and preferences.
Benefits
Tru Optik offers a competitive benefits package that includes comprehensive health insurance with medical, dental, and vision coverage, a 401(k) plan with a company match, generous paid time off, and a flexible work schedule. They also provide a variety of other benefits, such as life insurance, short- and long-term disability coverage, and employee assistance programs.
Mission
Tru Optik is a data-driven platform that helps advertisers understand and reach audiences across streaming devices. They focus on empowering brands to achieve their marketing goals by providing them with insights and tools to target the right consumers, measure campaign effectiveness, and drive better return on investment.
Culture
Tru Optik fosters a collaborative, innovative culture that prioritizes growth and learning. They value transparency, open communication, and teamwork, encouraging employees to take ownership and contribute their unique perspectives. The company emphasizes a people-first approach, promoting a healthy work-life balance and offering opportunities for professional development.
DE&I
Tru Optik is committed to building a diverse and inclusive workplace that values all employees' unique perspectives and experiences. They actively seek out and welcome a range of backgrounds and perspectives, and strive to create an environment where everyone feels respected, supported, and empowered to contribute their best work.
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