
Tracer
Tracer is a brand protection company that uses AI technology to detect and mitigate digital brand abuse.
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Tracer is a leading provider of brand protection software and services, specializing in combating online brand abuse. Their platform, powered by Human-in-the-Loop AI, uses machine learning and advanced digital tracing to detect, analyze, and prevent various forms of brand misuse across the digital universe. Tracer offers a comprehensive suite of solutions, including domain registration and management, anti-phishing protection, and anti-counterfeiting measures, to safeguard brands from fraudulent activities like impersonation, counterfeit listings, gray market sales, and phishing scams.
Tracer is committed to customer success and provides managed services alongside its cutting-edge technology. Their team of brand protection experts works closely with clients to develop customized strategies and ensure that their brand's intellectual property, reputation, and revenue are protected. With a strong focus on innovation and a commitment to data security, Tracer is revolutionizing the brand protection industry and empowering brands to build a more trusted and secure online environment.
Flexibility
Tracer offers a flexible work environment, allowing employees to work in a fun, modern office a few days a week while also providing the flexibility to work from home. The company's Flexible Friday program allows employees to focus on work with no internal meetings every Friday, and take one Friday off every month. Some roles are fully remote, depending on location.
Benefits
Tracer offers a comprehensive benefits package that includes medical, dental, and vision insurance, short- and long-term disability coverage, life and accidental death insurance, an employee assistance program, flexible spending accounts, health savings accounts, paid time off, paid holidays, a 401(k) plan, paid parental leave, bereavement leave, paid parking at the office, a personal development fund, and more. They also offer a flexible work environment with the option to work from home a few days a week, and some roles are fully remote. Additionally, employees enjoy perks such as a coffee bar, unlimited beverages and snacks, weekly off-site socials, and ping pong.
Mission
Tracer's mission is to accelerate brand success by tracing and mitigating digital brand risks. They aim to preserve authentic customer interactions and uncover market insights that fuel better business decisions, ultimately making the evolving digital universe a trusted place for brands and consumers.
Culture
Tracer fosters a dynamic and collaborative culture that emphasizes authenticity, customer-centricity, and bold thinking. They value a One Team mentality, encouraging their employees to be engaged, accountable, and to grow both personally and professionally. The company promotes a professional yet fun and casual atmosphere where everyone is empowered to do their best work. They are committed to diversity and inclusion, recognizing the value of different backgrounds, experiences, and perspectives in driving innovation.
DE&I
Tracer believes that diverse backgrounds, experiences, perspectives, insights, and skills fuel innovation and deepen connection with both each other and their customers. They strive to cultivate a culture of belonging where everyone is empowered to do the best work of their careers. They aim to ensure equal pay for equal work and are building programs to celebrate, educate, and uplift their team, weaving Diversity, Equity, and Inclusion (DEI) into everything they do.
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