Tapzo

Tapzo was India's first all-in-one mobile app, offering a range of services including flight bookings, cab hailing, food ordering, mobile recharges, and news. Founded in 2014, the company experienced several pivots, ultimately finding success with its integrated transactional platform. In 2018, Tapzo was acquired by Amazon Inc., marking a significant milestone for the company.

Following the acquisition, Tapzo's technology was integrated into Amazon Pay, expanding its service offerings and providing a unified payment experience for users. The company's founder, Ankur Singla, went on to establish Barsaati Labs, a venture studio focused on creating products for creators. His current projects include Stir, a platform connecting filmmakers with influencers, and an indie film studio based in New Delhi.

Tapzo aimed to provide users with a single app that could handle multiple tasks, including booking flights, hailing cabs, ordering food, recharging phones, and reading the news. Their goal was to create a unified payment experience and simplify everyday activities for their users. However, after pivoting multiple times, they were eventually acquired by Amazon in 2018, integrating their technology into Amazon Pay.

Tapzo's culture is one of high-intensity execution and a relentless focus on results. The company embraces pivoting and adapting to changing market conditions, even if it means difficult decisions like layoffs. While Amazon's acquisition brought new challenges, it also fostered a democratic environment where anyone can voice their opinion and contribute to decision-making. Ultimately, Tapzo values innovation, customer-centricity, and a long-term vision for success.