The Work Index by Flexa

SuperOrdinary

SuperOrdinary is a global brand accelerator that helps brands expand into new markets and grow their businesses through a combination of services and technology.

https://superordinary.co/
4.7

/10

Transparency ranking

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Description

SuperOrdinary is a global company that helps brands expand into new markets, particularly China and the Amazon marketplace. They offer a variety of services, including brand protection, marketing, logistics, and influencer partnerships, to help brands navigate the complexities of these markets. SuperOrdinary's mission is to empower brands to reach a wider audience and achieve global growth.

SuperOrdinary is known for its expertise in the creator economy, utilizing software-enabled solutions to help brands leverage the power of creators at scale. They also have a strong focus on data-driven decision making, providing brands with insights and analytics to optimize their strategies. Their commitment to fostering a collaborative environment, built on respect and not competition, is a key element of their culture.

Mission

SuperOrdinary is a company that helps brands expand and grow their businesses globally. They specialize in connecting brands, creators, and consumers, offering services like Amazon market expertise, China market expansion, and creator platforms. They aim to help brands reimagine how consumers discover and purchase products, offering a comprehensive suite of services for brand protection, optimization, and growth in diverse markets.

Data-driven
Disruptor
Soonicorn

Culture

SuperOrdinary promotes a collaborative and respectful culture where growth and innovation are prioritized. The company emphasizes partnership over hierarchy and values a data-driven approach to problem-solving. This culture is reflected in their diverse team of experts who work together to help brands achieve their goals in a fast-paced global environment.

Entrepreneurial
Fast-paced

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