Squared Circles
Squared Circles is a consumer-first venture studio that redesigns everyday products to be better for both people and the planet.
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Squared Circles is a consumer-first venture studio focused on developing and launching innovative products that cater to the "Conscious Maximalist" consumer. This target audience embodies a growing trend of individuals who seek both sustainable and indulgent experiences, creating a unique tension that Squared Circles aims to resolve. They employ a rigorous, five-stage innovation process, leveraging bioscience and AI to rapidly bring products to market within 12-18 months.
The company collaborates with visionary entrepreneurs and bioscience innovators to incubate new businesses and invest in adjacent categories within the health and wellness and food and beverage industries. Their portfolio showcases successful ventures that address the needs of the Conscious Maximalist, ranging from sustainable cooking oils to effective, clean disinfectant solutions. Through their dedication to impactful innovation and partnership with like-minded individuals, Squared Circles is shaping a future where consumerism and sustainability are no longer at odds.
Flexibility
Squared Circles does not explicitly mention job flexibility on their website. There is no information provided regarding remote work, flexible schedules, or part-time options.
Mission
Squared Circles is a venture studio that builds and enables companies that improve the world around us. They focus on creating consumer-first products that are better for both people and the planet, by leveraging scientific advancements and aligning them with cultural insights. They work with a diverse team of innovators, operators, and brand builders to develop innovative and sustainable solutions that disrupt legacy categories and offer an uncompromising experience at price parity to incumbent solutions.
Culture
Squared Circles promotes a culture of innovation, collaboration, and impact. They seek out "Conscious Maximalists" who value both sustainability and personal fulfillment, and build teams that strive to create a better future through groundbreaking consumer products. The company fosters a dynamic environment where founders support founders, and diverse perspectives are encouraged to drive impactful business growth.
DE&I
Squared Circles values diversity, equity, and inclusion, believing that a wide range of perspectives and experiences are crucial for building successful and impactful businesses. They seek to foster a welcoming and inclusive environment where all individuals feel respected, valued, and empowered to contribute their unique talents. While the website does not explicitly mention specific DEI initiatives, their focus on building ventures that improve the world around us, and their commitment to partnering with visionary and thoughtful leaders, suggests an underlying commitment to these values.
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