The Work Index by Flexa

Snapdeal | AceVector Group

Snapdeal is an Indian e-commerce platform focused on offering value-for-money products to shoppers across the country.

5.7

/10

Transparency ranking

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Description

Snapdeal is a leading e-commerce platform in India, focusing on value-priced merchandise and serving the needs of middle-income, price-conscious shoppers. Founded in 2010 by Kunal Bahl and Rohit Bansal, the company offers a vast assortment of products across various categories, including men's and women's fashion, home & kitchen items, electronics, and more. Snapdeal's vision is to empower shoppers in India to fulfill their aspirations through reliable and affordable online shopping.

The company operates under a well-structured ecosystem with a commitment to high service standards, enabling its suppliers to offer quality products at competitive prices. Snapdeal's logistics network covers more than 96% of India's pin codes, ensuring order deliveries to over 2500 towns and cities, making it a preferred destination for value-conscious consumers. As part of the AceVector Group, Snapdeal continues to build a complete ecosystem around value commerce, aiming to become India's value lifestyle omni-channel leader.

Mission

Snapdeal is India's leading pure-play value e-commerce platform, focused on providing high-quality products at affordable prices to shoppers in Bharat (India). Their mission is to empower the shoppers of India by offering a reliable and value-for-money shopping experience, with a personalized, multilingual interface and cutting-edge technology. Snapdeal aims to become India's value lifestyle omni-channel leader, serving consumers wherever they are on their offline to online shopping journey and building a complete ecosystem around value commerce.

Disruptor
Environmental impact driven
Sustainability
Tech for good

Culture

Snapdeal emphasizes a customer-centric culture, focusing on delivering value and convenience for Indian shoppers. The company values innovation and is passionate about building a comprehensive ecosystem around value commerce. This focus on serving the "Bharat consumer" is reflected in their commitment to a personalized, multilingual interface and cutting-edge technology, enabling them to reach diverse demographics across India.

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