The Work Index by Flexa

Roundpeg Benefit LLC

RoundPeg Benefit LLC is a marketing consultancy that helps social impact companies activate their purpose to engage customers, increase retention, and build loyal communities of influence.

https://roundpegcomm.com/
4.8

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Description

RoundPeg Benefit LLC is a marketing consultancy specializing in helping B Corps and other for-profit social enterprises amplify their impact. They work with businesses to discover and activate their purpose, engaging customers, increasing retention, and building loyal communities. RoundPeg emphasizes the importance of a "RelationShift" with customers, moving beyond transactional relationships and fostering meaningful connections built on shared values.

RoundPeg's mission is to challenge conspicuous consumption by changing how people make purchasing decisions. They believe that buying responsibly should be the norm, not the exception, and are committed to helping consumers make choices that are good for them, good for others, and good for the planet. The company's approach is based on the idea that Purpose can fuel transformative customer relationships, increasing sales while boosting social impact.

Flexibility

RoundPeg Benefit LLC offers employees the flexibility to work remotely, as evidenced by the job posting for the Senior Content Strategist, which specifically mentions remote work as an option. The job description also includes mentions of "flex time" and "work-life balance", suggesting a company culture that values employee flexibility.

Benefits

RoundPeg Benefit LLC offers a range of benefits to its employees, including paid time off for community service, employee ownership after one year of full-time employment, and a company culture that emphasizes purpose and doing good.

Mission

RoundPeg Benefit, LLC is a marketing consultancy dedicated to helping B Corps and for-benefit businesses amplify their positive impact and do more good in the world. They specialize in helping social impact companies discover and activate their Purpose to engage customers, increase retention, and build loyal communities of influence. RoundPeg believes in challenging conspicuous consumption by changing how people make purchasing decisions, making the good choice the easy choice and treating customers as partners in change.

Disruptor
Environmental impact driven
Improving quality of life/health
Social impact led
Sustainability

Culture

RoundPeg Benefit LLC promotes a culture built around positive change and social impact. They prioritize meaningful customer relationships, authenticity, and a collaborative approach to work. Their commitment to their purpose is evident in their efforts to build a strong community of loyal brand advocates through community engagement initiatives.

DE&I

RoundPeg Benefit LLC emphasizes a commitment to diversity, equity, and inclusion, evident in their leadership team and their vocal support for Black Lives Matter. They actively champion the inclusion of women and people of color in their company, actively promote the "We the Change" anti-racist statement, and invest resources in Black-owned businesses. Their commitment extends beyond words, demonstrated through their engagement with diverse communities and their willingness to learn and adapt their practices to create a more equitable workplace and society.

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