The Work Index by Flexa

Puravida

Puravida is a Brazilian company that provides healthy supplements and nutritional information to help people achieve wellness through nutrition.

https://www.puravida.com.br/
5.8

/10

Transparency ranking

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Description

Puravida is a Brazilian company dedicated to promoting health and well-being through nutrition. They offer a wide range of high-quality supplements, including whey protein, vegan protein, collagen, vitamins and minerals, as well as healthy foods and snacks. Puravida prioritizes the use of natural, organic, and sustainable ingredients, and they are the first supplement company in Brazil to achieve B Corp certification, demonstrating their commitment to social and environmental responsibility.

Beyond their product offerings, Puravida is deeply invested in educating consumers about the importance of a healthy lifestyle. They have a comprehensive website with information on nutrition, supplementation, and healthy living, as well as a library of free e-books and guides. Puravida also offers a loyalty program, Puravida Club, where members can earn points on purchases and receive discounts, cashback, and exclusive content.

Benefits

Puravida offers its employees a comprehensive benefits package that prioritizes their well-being. They provide 180 days of paid maternity leave and 20 days of paid paternity leave, demonstrating a commitment to supporting families. Employees also benefit from a focus on health and safety, including internal processes, tools, and training to promote a safe and healthy work environment. The company also actively fosters a diverse and inclusive culture through various initiatives, including a diversity committee, affinity groups, and a language guide to promote inclusivity. Puravida's commitment to sustainability extends to its workforce as well, with a focus on employee growth and development.

Enhanced parental leave

Mission

Puravida is a Brazilian company dedicated to promoting health through knowledge and nutrition. They provide a wide range of healthy products, including supplements, foods, and drinks, all made with pure, natural ingredients. Puravida also offers educational content and resources to help people make informed choices about their health and well-being. Their mission is to empower individuals to live healthier and happier lives, while also prioritizing the well-being of the planet through sustainable practices.

Disruptor
Environmental impact driven
Healthcare
Improving quality of life/health
Science and research driven
Social impact led
Sustainability

Culture

Puravida promotes a culture that emphasizes healthy living, mindful consumption, and a deep connection to nature. This is evident in their focus on natural and organic ingredients, sustainable practices, and a belief in the power of real, unprocessed foods. Their products are designed to support a holistic approach to wellness, encouraging individuals to make choices that nourish their bodies and contribute to a more sustainable future. This culture is reflected in their brand identity, marketing materials, and community engagement initiatives, creating a sense of belonging for those who share a passion for healthy and conscious living.

Collaborative
Engaging
Fun
People-first
Progressive
Supportive
Transparent

DE&I

Puravida demonstrates a commitment to diversity, equity, and inclusion (DE&I) through their product offerings, marketing, and community outreach. They provide a wide range of plant-based and grass-fed protein options catering to various dietary needs and lifestyles. Puravida's marketing efforts showcase a diverse range of people enjoying their products, promoting a sense of belonging and inclusivity. They actively engage with their community through partnerships with vegan and health-focused organizations, further amplifying their DE&I message.

Gender diverse

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