The Work Index by Flexa

Playtime PR

Playtime PR is an award-winning public relations agency specializing in toys and games brands.

https://www.playtimepr.com/
5.9

/10

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Description

Playtime PR is an award-winning PR agency specializing in toys and games brands. They are dedicated to "making lives more playful" by connecting consumers of all ages with brands that foster a love of play. Playtime PR is a certified B Corporation, demonstrating their commitment to social responsibility and sustainable business practices. Their unique FOCUS methodology combines deep market knowledge with a focus on consumer and influencer behavior, enabling them to deliver transformational results for their clients.

Playtime PR takes a flexible approach, offering a wide range of services including influencer outreach, social media strategy, events, product PR, partnerships, and schools campaigns. They have also partnered with likeminded agencies across Europe and the USA to form The Play Group, offering global reach and localized expertise. The company emphasizes a hybrid model, working with both employed and independent consultants to ensure they have access to the best talent in the industry.

Flexibility

Playtime PR offers a fully flexible working environment, catering to both employed staff and independent consultants. This hybrid model provides 100% flexibility for employees, empowering them to work remotely or from the office, as they prefer. This structure allows Playtime PR to attract and retain talented PR professionals, regardless of their location or preferred working style.

Hybrid

Benefits

Playtime PR offers a flexible work environment, empowering both employed and independent consultants with 100% flexibility. The company prioritizes the well-being of its employees, ensuring they are well looked after by providing comprehensive HR support and benefits. Playtime PR is committed to creating a positive and inclusive work culture, fostering a sense of community and collaboration among its team.

Mission

Playtime PR is an award-winning PR agency dedicated to making lives more playful. Their mission is to connect consumers of all ages with brands that encourage play, learning through play, and the transformative power of play. They are a certified B Corporation, demonstrating their commitment to ethical and sustainable business practices, and their efforts extend beyond their work with clients to actively dismantle barriers to access to play in under-resourced communities.

Data-driven
Disruptor
Environmental impact driven
Improving quality of life/health
Social impact led
Sustainability

Culture

Playtime PR promotes a culture built around the transformative power of play, infusing playfulness into their strategies, daily interactions, and every campaign they craft. Their commitment to making lives more playful extends beyond their work with clients, encompassing their company culture, where they value expertise and empower both employed and independent consultants with flexible working arrangements. They foster a supportive and collaborative environment, recognizing play as a fundamental right and actively seeking to dismantle barriers to access, aligning with their dedication to sustainability and forging a path toward a more playful, inclusive, and sustainable future.

Agile and dynamic
Collaborative
Engaging
Entrepreneurial
Fast-paced
Fun
People-first
Progressive
Supportive

DE&I

Playtime PR is committed to diversity, equity and inclusion, recognizing play as a fundamental right and actively seeking to dismantle barriers to access. Their commitment extends beyond their work with toy industry clients, shaping the very fabric of their company culture, where playfulness is infused into strategies, daily interactions and every campaign crafted. They actively partner with schools, libraries, and charities to ensure that toys and games reach children and families in communities where resources are scarce, and rehome ex-demo products and surplus samples to combat the environmental impact of waste.

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