Persona

Persona is a leading identity verification platform that helps companies verify their users are who they say they are. Their technology humanizes the online experience by streamlining identity verification processes while simultaneously increasing security and compliance. Persona offers a suite of customizable solutions designed to help businesses of all sizes fight fraud, meet regulatory requirements, and improve user conversion rates.

They provide a wide range of products, including dynamic flow for building user-friendly verification flows, government ID verification, selfie liveness, database checks, watchlist screening, and a robust fraud detection tool called Graph. Persona's platform is highly flexible, allowing businesses to customize their identity verification processes to meet their specific needs. Their approach is driven by a people-first philosophy, prioritizing both customer and employee experience, and they have been recognized with numerous awards for their innovative solutions and commitment to security.

Persona offers a flexible work environment, allowing employees to work remotely, from the office, or a combination of both. They provide a variety of benefits and perks that support employee well-being, including unlimited time off, quarterly mental health days, and a monthly wellness stipend.

Persona offers a robust package of employee benefits designed to support both professional and personal well-being. These include unlimited paid time off, an annual professional development reimbursement, catered meals, a monthly wellness stipend, 401(k) matching, parental leave, mental health days, comprehensive health insurance, and a weekly "Bev" day for a pick-me-up. Persona also offers family planning benefits and observes company-wide mental health days to encourage a balanced and fulfilling work-life integration.

Persona's mission is to humanize online identity by helping companies verify that their users are who they say they are. They strive to make the internet a safer place for everyone by providing secure and reliable identity verification solutions, including KYC/AML compliance, know your business (KYB), fraud prevention, age verification, and more. Persona aims to reduce friction for legitimate users while deterring bad actors, thereby fostering trust and safety in the online world.

Persona fosters a people-first, inclusive, and collaborative culture, prioritizing employee well-being and professional development. They encourage a high-standard work environment, emphasizing learning and teamwork while celebrating successes. Their culture is evident in initiatives such as diversity and inclusion task forces, affinity groups, and company-wide traditions like team offsites and social gatherings. Persona aims to create a welcoming and supportive atmosphere where everyone feels valued and empowered to contribute their unique talents.

Persona is committed to fostering a diverse, equitable, and inclusive workplace where everyone feels empowered to bring their whole selves to work. They have implemented a variety of initiatives to support this goal, including a DEIB taskforce, affinity groups for underrepresented communities, company-wide donation matching, unconscious bias training, and collaboration with external DEIB organizations. These efforts demonstrate Persona's commitment to creating a welcoming and inclusive environment for all employees.