The Work Index by Flexa

Optimizely

Optimizely is a leading digital experience platform provider that helps businesses create, manage, and optimize digital experiences across all channels.

https://www.optimizely.com/
6.0

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Description

Optimizely is a global leader in digital experience platforms (DXP), focused on empowering marketers and product teams to create and optimize digital experiences across all channels. Their mission is to help businesses unlock their digital potential through innovative solutions that combine content management, content marketing, experimentation, commerce, and personalization. The company boasts a strong track record of industry recognition, including numerous Gartner Magic Quadrant placements and MarTech Breakthrough Awards, cementing its position as a leading provider in the DXP market.

Optimizely has a strong focus on innovation and customer satisfaction, offering a fully composable platform that enables seamless integration with various marketing tools and technologies. The company prioritizes a collaborative and inclusive work environment, fostering diversity and supporting employee growth. With its wide range of products and services, Optimizely empowers businesses to deliver relevant and engaging customer experiences, drive revenue growth, and enhance brand loyalty.

Flexibility

Optimizely offers a variety of flexible work arrangements, including remote work options and a distributed work model. Their commitment to work-life balance is evident in their focus on providing resources and support to employees, such as an Employee Assistance Program (EAP) and various funded Employee Resource Groups (ERGs).

Hybrid

Benefits

Optimizely offers a comprehensive benefits package designed to support employees' well-being, professional growth, and work-life balance. These benefits include a competitive compensation package, comprehensive health insurance options, generous paid time off, and a robust employee assistance program (EAP) that provides confidential support services for a variety of needs. Additionally, the company invests in its employees' career development through training programs, mentorship opportunities, and career growth tracks, while fostering a culture of inclusion through employee resource groups (ERGs) focused on diverse demographics and social issues.

Mission

Optimizely's mission is to empower businesses to unlock their digital potential by reinventing how marketing and product teams create and optimize digital experiences across all channels. They aim to achieve this through their leading digital experience platform (DXP) which helps companies around the world orchestrate their content lifecycle, monetize every digital experience, and experiment across all customer touchpoints. Their goal is to help businesses enrich customer lifetime value, increase revenue, and grow their brands, all while living by the philosophy of being large enough to serve but small enough to care.

Automation
Data-driven
Disruptor
Environmental impact driven
Soonicorn
Sustainability

Culture

Optimizely promotes a culture that values collaboration, continuous improvement, and customer-centricity. They encourage employees to bring their whole selves to work and create an inclusive environment where diverse perspectives are welcomed. The company prioritizes teamwork, with a focus on supporting one another and working together to achieve common goals. They also emphasize a growth mindset, encouraging employees to continuously learn and seek better ways of doing things. With a strong emphasis on customer outcomes, Optimizely strives to create a culture where employees are driven to deliver exceptional digital experiences that make a positive impact on customers.

Agile and dynamic
Collaborative
Engaging
Entrepreneurial
Fast-paced
Fun
People-first
Progressive
Supportive
Transparent

DE&I

Optimizely embraces diversity, equity, and inclusion by valuing employees' authentic selves and promoting an inclusive workplace culture. They strive to build, hire, and develop underrepresented talent, promote inclusive leaders, and nurture people of diverse backgrounds and identities. Their global presence allows them to attract talent that reflects the unique characteristics of each location, and their Employee Resource Groups (ERGs) foster environments where employees can bring their whole selves to work and promote a sense of belonging for all Optimizers.

Ethnically diverse
Gender diverse
LGBTQ+ representatiion

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