Optimal Workshop

Optimal Workshop is a leading UX research and insights platform that empowers companies to design exceptional digital products and experiences. Founded in 2004, Optimal Workshop initially revolutionized user experience research with its groundbreaking online card sorting solution, OptimalSort. Today, the company offers a comprehensive suite of powerful tools, including Treejack for tree testing, Chalkmark for first-click testing, and Reframer for qualitative insights. These tools help businesses worldwide gather valuable user insights, uncover pain points and frustrations, and inform data-driven decision-making.

Optimal Workshop is committed to advancing the field of user experience and fostering a culture of data-informed decision-making. They believe in making best-practice research accessible to all and provide the tools experts trust. The company is a Certified B Corporation, demonstrating its commitment to social and environmental responsibility. Optimal Workshop's dynamic network of UX professionals, blog, and Academy provide a wealth of knowledge and resources to help individuals and teams master user research and design better products.

Optimal Workshop offers a flexible work environment, emphasizing a people-centered approach. While specific details regarding remote work policies or schedules are not explicitly stated, the company's focus on employee well-being and commitment to human-centered work practices suggest a supportive atmosphere conducive to individual needs and preferences.

Optimal Workshop offers a comprehensive benefits package that includes a commitment to employee well-being and career growth. The company provides competitive salaries, generous paid time off, and health insurance plans. They also encourage professional development through access to learning resources and opportunities for career advancement. Their focus on inclusivity is reflected in their support for diverse employees, including policies around breastfeeding and disability.

Optimal Workshop is a leading UX research and insights platform dedicated to empowering companies worldwide to design exceptional user experiences. They strive to deliver best-in-class UX research tools, foster a culture of data-informed decision making, and make best-practice research accessible to all. Their mission is to help companies achieve real results by aligning UX with strategic goals, uncovering valuable insights, and providing the tools experts trust to create superior digital products.

Optimal Workshop fosters a culture of excellence, expertise, and inclusivity, striving to make best-practice research accessible to all. They believe in data-driven decision making, empowering their employees and users with the tools they need to succeed. Their B Corp certification reflects their commitment to operating in a way that benefits people, communities, and the planet.

Optimal Workshop demonstrates a commitment to diversity, equity, and inclusion through their B Corp certification, which emphasizes social and environmental performance, transparency, and accountability. They strive to create an inclusive workplace where everyone feels valued and respected, with policies such as a breastfeeding policy and a Code of Ethics and Business Conduct in place. Their B Corp journey has encouraged them to go beyond measuring female representation and explore wider diversity considerations such as indigenous representation and accessibility for people with disabilities.