The Work Index by Flexa

Opal

Opal is a marketing platform that unites teams and connects strategy to execution.

6.6

/10

Transparency ranking

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Description

Opal is a marketing project management platform designed specifically for marketers. Built on the idea of connecting strategy to execution, Opal empowers teams to plan, create, and calendar all their marketing initiatives in one central hub. The platform offers a variety of features, including visual planning boards, a central calendar, true-to-life content previews, and AI-powered tools for brainstorming, writing, and translating. Opal is trusted by leading brands such as Target, Starbucks, GM, and Microsoft, and is known for its user-friendly interface, robust functionality, and commitment to helping marketers work better together.

Opal prides itself on its people-first culture and is committed to creating a positive work environment for its employees. The company offers a fully remote work environment, unlimited PTO, competitive salaries, and a variety of benefits designed to support employee well-being. Opal has been recognized as a Top Workplace by The Oregonian and has received consistently high eNPS scores, demonstrating its commitment to creating a workplace where employees feel valued and supported.

Flexibility

Opal is a fully remote company, offering employees the flexibility to work from anywhere. They also provide access to flexible office spaces in major cities for those who prefer to work in an office environment. Opal offers unlimited paid time off with a minimum requirement of two weeks per year. Additionally, they observe First Fridays, where all employees are encouraged to take the entire day off to recharge and focus on personal activities.

Remote

Benefits

Opal provides employees with a comprehensive benefits package designed to support their well-being and foster a positive work-life balance. These benefits include unlimited paid time off with a minimum requirement of two weeks per year, a remote-first work environment with flexible office space options available in major cities, and a monthly "First Friday" company-wide break day for personal rejuvenation. Opal also invests in in-person events for team bonding and connection.

WFA scheme

Mission

Opal is a software platform designed to help marketers plan, create and manage their marketing content, all in one place. The company aims to break down silos and connect strategy to execution, uniting marketing teams and driving more impact through its AI-powered features. Opal empowers creators to focus on marketing that moves the needle, managers to coordinate their team and strategy, and executives to understand how tactics ladder up to the big-picture strategy.

Data-driven
Disruptor

Culture

Opal promotes a culture of openness, honesty, and collaboration, fostering a supportive and inclusive environment where individuals feel empowered to do their best work. They are committed to providing their employees with work-life balance, including unlimited PTO with a minimum requirement of two weeks, first Fridays off, and flexible work arrangements. Opal also prioritizes transparency and communication, holding regular town hall meetings and encouraging open feedback from employees.

Autonomous
Collaborative
Engaging
Entrepreneurial
Fun
People-first
Progressive
Supportive
Transparent

DE&I

Opal is committed to creating a workplace where all employees can be their authentic selves. They celebrate the unique qualities, backgrounds, and experiences of their employees and are committed to fostering an inclusive and engaging environment for everyone. Their Diversity, Equity, and Inclusion strategy includes various programs and initiatives designed to ensure that Opal is a welcoming, accepting, and engaging environment for every person. While this is an ongoing process, Opal is committed to continually challenging themselves to be a more inclusive organization.

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