The Work Index by Flexa

Nulo Pet Food

Nulo Pet Food is a premium pet food brand committed to providing high-quality, nutritionally balanced meals for dogs and cats.

https://nulo.com/
5.5

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Description

Nulo Pet Food is a premium pet food brand headquartered in Austin, Texas, known for its commitment to providing high-quality, nutritionally balanced meals for dogs and cats. Founded in 2010, Nulo has quickly become one of the fastest-growing pet specialty brands in the United States, recognized for its innovative and disruptive approach to pet food. Nulo prioritizes high animal-based protein, low carbohydrates, and low glycemic ingredients in its recipes, aligning with the natural dietary needs of dogs and cats. They also incorporate a patented probiotic, BC30, to support digestive and immune system health.

Nulo's commitment to sustainability and ethical sourcing is evident in their partnerships with farmers, ranchers, and fisheries who uphold humane practices and responsible harvesting. They are also actively working to reduce their carbon footprint and transition their packaging to more recyclable formats. Nulo is a brand that is passionate about providing the best possible nutrition for pets while upholding the highest standards of safety, quality, and sustainability. They are dedicated to inspiring people to live active, healthy lifestyles with their pets, and this is reflected in their "Healthier Together" mission.

Flexibility

Nulo Pet Food offers a flexible work schedule for their Brand Ambassador roles, with hours generally ranging from 12-16 hours per week. These hours are broken down into four-hour shifts available from Thursday through Sunday, providing a balance between work and personal life for those seeking part-time employment.

Benefits

Nulo Pet Food offers competitive base salaries commensurate with experience, and a comprehensive benefits package including medical, dental, and vision insurance. They also provide a 401K plan, paid time off, and paid holidays. Additional perks for employees include company snacks, happy hours, and other opportunities for socialization.

Mission

Nulo Pet Food is committed to providing high-quality, nutritious pet food that aligns with the natural dietary needs of dogs and cats. They prioritize using high animal-based protein, low carbohydrates, and low glycemic ingredients, while also incorporating probiotics to support digestive health. Founded by Michael, who was inspired by his own dog Max, Nulo strives to create food that is as good for pets as it is delicious, ensuring their furry companions thrive and live long, healthy lives.

Animal focused
Disruptor
Environmental impact driven
Improving quality of life/health
Science and research driven
Sports and fitness
Sustainability

Culture

Nulo Pet Food fosters a culture that is passionate about pets, driven by innovation, and focused on creating a positive impact. They value a team-oriented environment where employees are encouraged to be ambitious, committed, and enthusiastic about the work they do. With a focus on providing high-quality pet food, the company promotes a culture that is dedicated to the well-being of pets and the betterment of society.

Collaborative
Engaging
Entrepreneurial
Progressive
Supportive

DE&I

Nulo Pet Food demonstrates a commitment to diversity, equity, and inclusion through its "Fuel Incredible" campaign, which partners with decorated athletes, including those with disabilities, and features their stories alongside their pets. This focus on showcasing diverse individuals and their relationships with their pets reinforces Nulo's dedication to inclusivity and its mission of "Healthier Together." While specific diversity initiatives within the company are not explicitly stated, the "Fuel Incredible" campaign reflects a conscious effort to represent and value a diverse range of individuals within the pet community.

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