NOTO - Healthy Ice Cream

NOTO is a company specializing in low-calorie, healthy ice cream and mithai, catering to the sweet cravings of health-conscious millennials in India. Their products are crafted with zero added sugar, high protein, and a focus on using natural ingredients. They offer a variety of flavors and formats, including ice cream bars, mini bites, popsicles, vegan options, and even ice cream cakes.

NOTO is the brainchild of husband-wife duo Ashni and Varun Sheth, who are passionate about providing delicious and guilt-free desserts. Varun's culinary arts background and Ashni's marketing and design expertise contribute to the company's unique approach to healthy indulgence. NOTO's commitment to quality and innovation is evident in their diverse product line, catering to a wide range of dietary preferences and health goals.

NOTO is a company dedicated to revolutionizing the way people consume sweets, challenging the misconception that low-calorie desserts are not satisfying. They aim to provide healthy, low-calorie, zero-added-sugar ice creams and mithais that cater to the millennial Indian sweet tooth, allowing guilt-free indulgence without restricting enjoyment to cheat days.

NOTO promotes a culture of health-conscious indulgence, encouraging customers to enjoy their sweet treats without guilt. They emphasize the importance of using high-quality, natural ingredients and creating innovative, flavorful desserts that are low in calories and sugar. Their focus on mindful consumption and a balanced lifestyle is reflected in their products and communication, creating a welcoming environment for those seeking healthy alternatives to traditional sweets.