Northbeam

Northbeam is a marketing intelligence platform designed to empower businesses to achieve profitable growth. They provide a suite of tools including multi-touch attribution (MTA), media mix modeling (MMM+), and creative analytics. Their platform is built on industry-leading machine learning algorithms and leverages first-party data to deliver accurate and insightful data, allowing brands to optimize their marketing campaigns, track performance, and make data-driven decisions. Northbeam is trusted by top brands in e-commerce and boasts features like infinite lookback windows, customizable attribution models, real-time conversion data, and an intuitive dashboard to provide complete visibility into marketing performance.

Northbeam emphasizes transparency, accuracy, and education to help marketers succeed in the modern marketing landscape. They offer a range of pricing plans tailored to businesses of all sizes, from startups to enterprise companies. The company also provides dedicated customer success and media strategist support, along with a comprehensive partner program to enable agencies to offer Northbeam's services to their clients. Their commitment to data security is evident through their SOC 2 Type 2 compliance and robust security measures to protect customer data.

Northbeam offers a remote-first work environment, allowing employees to work from anywhere. While there are offices in San Francisco, Los Angeles, New York, and Austin, these are primarily for collaboration and team gatherings, with remote work being the primary mode of operation. This approach provides employees with the flexibility to work from home, a co-working space, or even while traveling, fostering a work-life balance and supporting a diverse workforce.

Northbeam provides accurate and transparent marketing intelligence to help businesses unlock profitable growth. Their mission is to empower marketers with high-fidelity data, eliminating the guesswork and enabling them to make data-driven decisions that drive efficient growth and scale.

Northbeam promotes a culture of data-driven decision making, transparency, and a commitment to helping their customers succeed. They value accuracy and efficiency in marketing, emphasizing a collaborative and educational approach with their clients. The company boasts a team of former media buyers, data scientists, and media strategists who work closely with clients to help them maximize their marketing efforts.