The Work Index by Flexa

New Citizenship Project

New Citizen Project is a participation strategy and innovation consultancy that helps organizations shift their focus from consumers to citizens.

https://www.newcitizenproject.com/
5.2

/10

Transparency ranking

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Description

New Citizen Project is a strategy and innovation consultancy based in London, UK. They specialize in helping organizations shift their focus from treating people as consumers to engaging them as active citizens. They believe that by fostering participation and empowering individuals, organizations can create a more positive and impactful society. Their approach involves a combination of creative strategy, social psychology, behavioral theory, and design thinking to develop interventions that encourage involvement and collaboration.

New Citizen Project works with a variety of organizations, from national charities to local governments, to design and implement participatory strategies, cultures, and projects. They offer services such as participation consultancy, collaborative innovation, and participation training. Their work is guided by a belief that the "Citizen Shift" - the move from a consumer-focused model to a citizen-led society - is essential for addressing global challenges and creating a more sustainable and just future.

Mission

New Citizen Project is a participation strategy and innovation consultancy that aims to catalyze a shift from a consumer-driven to a citizen-led society. They believe that people are capable of shaping the things that matter to them for the better and strive to empower individuals as active participants in their communities. Their mission is to create participatory strategies, cultures, and projects that invite people to step into their power as citizens and contribute to a more engaged, equitable, and vibrant society.

Disruptor
Environmental impact driven
Social impact led

Culture

New Citizen Project fosters a culture of participation and collaboration, built on the belief that individuals have the power to shape their society for the better. They emphasize a shift from viewing people as consumers to recognizing them as citizens with agency and a stake in collective decision-making. This is reflected in their work, which encourages organizations to actively involve their stakeholders in their work and impact, promoting a sense of shared ownership and responsibility. The company culture values creativity, social psychology, and behavioral theory in fostering meaningful engagement, creating a space for innovative solutions and impactful initiatives.

Agile and dynamic
Collaborative
Engaging
People-first
Progressive
Supportive

DE&I

New Citizen Project emphasizes inclusivity and actively works to make its processes and interventions accessible to everyone. They explicitly ask for demographic information on registration forms for events, workshops, and participatory activities to better understand their reach and ensure representation. While their website doesn't explicitly state a diversity, equity, and inclusion statement, the focus on citizen participation and their diverse team suggest a commitment to creating an equitable and inclusive work environment and engaging with diverse communities.

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