
Neuro XR
Neuro XR is a Cambridge, UK-based company that specializes in emotional heat-mapping technology to analyze customer and audience sentiment.
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Neuro XR is a UK-based company specializing in emotional heat-mapping technology, aiming to bring a deeper understanding of human emotions to various industries. They offer a range of software solutions and bespoke services, allowing clients to track and visualize the emotional responses of their audiences. These insights can be applied to areas such as advertising, movies, games, architecture, design, creative projects, simulations, and training programs.
Neuro XR prides itself on its scientific approach and the accuracy of its emotional measurements. Their team of multidisciplinary experts works closely with clients to understand their needs and tailor solutions to achieve their goals. Whether it's improving marketing strategies, enhancing user experience in games, or creating more engaging training programs, Neuro XR aims to bridge the gap between creators and their audiences through the power of emotional data.
Mission
Neuro XR is a Cambridge, UK-based company developing the world's first emotional heat-mapping technology, enabling businesses to gain deeper insights into customer and audience sentiment by visualizing and analyzing emotional responses. Their software, Psy-Map, maps emotional and mental reactions onto interactive media using biometric measurements, while Psy-Track analyzes viewers' emotional responses to visual content based on gaze and focus points. Neuro XR aims to bring the human experience to the forefront of business, offering bespoke solutions and software to help businesses understand and engage with their audiences on a deeper level.
Culture
Neuro XR promotes a collaborative and innovative culture where diverse, multidisciplinary experts work together to bring cutting-edge emotional heat-mapping technology to the market. They value a strong sense of teamwork and actively work with clients to understand their needs and tailor solutions that bring their consumers closer to them.
DE&I
Neuro XR is a diverse team of multidisciplinary experts who are passionate about bringing the Human Experience to the heart of their business. Their focus on customer and audience sentiment analysis is fueled by the belief that understanding human emotions is key to creating impactful and engaging experiences. While there are no specifics on their DE&I initiatives outlined in the provided content, their emphasis on diversity within the team and their mission to understand human experience across different groups suggest an inherent commitment to inclusivity.
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