Mercately (Techstars '23)

Mercately is a tech startup based in Ecuador that provides a CRM specifically designed for businesses that want to leverage WhatsApp, Instagram, and Messenger for their e-commerce. The platform offers a variety of features to streamline sales and communication, including multi-agent chat, automated messaging, CRM, and digital payments. Mercately's innovative approach simplifies the selling process, allowing businesses to manage their inventory, process orders, and receive payments directly through popular messaging apps.

Mercately is particularly well-suited for businesses in Latin America, where WhatsApp is widely used. Their platform allows businesses to connect with customers, provide personalized service, and close deals more efficiently. The company recently secured $2.6 million in seed funding, which will allow them to expand into key markets like Brazil and the United States. Mercately's mission is to democratize e-commerce by making it easier for businesses to thrive in the digital marketplace.

Mercately is a CRM for WhatsApp, Instagram, and Messenger designed to empower businesses in Latin America to streamline their e-commerce operations and increase sales through these popular messaging platforms. They offer a user-friendly platform that simplifies managing inventory, processing digital payments, connecting sales teams, and automating communication through chatbots. Mercately's mission is to democratize e-commerce in the region by providing a seamless solution that integrates seamlessly with existing messaging channels, allowing businesses to reach customers where they are already active and generate greater revenue.

Mercately cultivates a culture centered around innovation and collaboration, evident in its commitment to developing cutting-edge solutions for e-commerce in Latin America. The company emphasizes a strong team spirit, evident in their use of "we" and "us" throughout their website and blog. They also celebrate the success of their clients and partners, demonstrating a focus on building relationships and fostering a positive and supportive environment.