The Work Index by Flexa

McCann Worldgroup Germany

McCann Worldgroup Germany is a leading creativity collective focused on helping brands earn a meaningful role in people's lives.

https://www.mccannworldgroup.de/en/
4.7

/10

Transparency ranking

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Description

McCann Worldgroup Germany is a creative collective with a vision to be the leader in the business of creativity. Their mission is to help brands earn a meaningful role in people's lives. They achieve this by creating innovative and surprising communication campaigns that go beyond simply informing and influencing, aiming to convince and offer added value. McCann Worldgroup Germany works with a diverse range of clients, including Thomy, eBay, Junge Helden e.V., Opel, Alzheimer's Society, the German Youth Association of People with Hearing Loss, and ALDI.

The company's website highlights their commitment to sustainability and their ability to actively and innovatively shape the future of communication. They offer pointed strategies, comprehensive technical know-how, and surprising creative solutions to help their clients achieve their brand communication goals. McCann Worldgroup Germany is headquartered in Frankfurt am Main, Germany, and is a subsidiary of the global McCann Worldgroup network.

Mission

McCann Worldgroup Germany is a creativity collective driven by the mission to help brands earn a meaningful role in people's lives. They strive to be the undisputed leader in the business of creativity, focusing on developing innovative and impactful communication strategies that resonate with audiences and drive lasting results.

Disruptor
Improving quality of life/health
Social impact led
Tech for good

Culture

McCann Worldgroup Germany promotes a culture of creativity, innovation, and collaboration. They emphasize the importance of helping brands earn a meaningful role in people's lives through diverse and surprising communication strategies. The company believes in creating added value and shaping the future of communication through pointed strategies, comprehensive technical know-how, and surprising creation.

DE&I

McCann Worldgroup Germany is a creativity collective committed to fostering an inclusive and equitable workplace. Their approach to diversity, equity and inclusion is evident through their efforts to attract, retain, and promote diverse talent across all levels of the organization. They strive to create an environment where all employees feel valued, respected, and empowered to contribute their unique perspectives and experiences. The company believes that diverse teams are essential to driving innovation, creativity, and meaningful communication, and they are dedicated to creating a culture of belonging where everyone has the opportunity to succeed.

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