
MasterChow
MasterChow is a digitally native, premium Asian food brand in India that offers ready-to-cook ingredients and sauces for making restaurant-quality meals at home.
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MasterChow is a digitally native, premium Asian food brand based in New Delhi, India. Focused on the ready-to-cook segment, they offer a range of flavor-packed pantry staples designed to simplify home cooking and bring restaurant-style Asian cuisine to the comfort of your own kitchen. Their mission is to empower Indian consumers to confidently prepare delicious Asian meals at home, a sentiment reflected in their easy-to-follow recipes and convenient meal kits.
MasterChow is the brainchild of Vidur and Sidhanth, two entrepreneurs who have been in the food industry for over four years. Driven by a passion for Asian food, they've created a brand that prioritizes quality, convenience, and flavor. Their commitment to sustainability is evident in their use of recyclable glass bottles and their ongoing efforts to improve their packaging. With a diverse product line ranging from sauces to noodles and kits, MasterChow caters to a wide range of tastes and dietary preferences.
Mission
MasterChow is a digitally native, premium Asian food brand in the ready-to-cook segment, on a mission to empower Indian consumers to prepare delicious Asian meals at home. They offer a range of pantry staples, including sauces, noodles, and rice, that make home cooking easy, convenient, and flavorful. Their commitment to quality ingredients and unique flavor profiles allows them to bring the taste of restaurant-style Asian food directly to your kitchen.
Culture
MasterChow cultivates a culture of passion, innovation, and customer-centricity. They are a young, energetic company that values hard work and commitment to producing high-quality Asian food products. The company encourages its employees to be creative and contribute to the development of unique and flavorful recipes, while also emphasizing a focus on sustainability and ethical sourcing. This dynamic, entrepreneurial environment fosters a sense of ownership and pride among team members, creating a close-knit and supportive community.
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