Mantaray Africa

Mantaray Africa is a user experience (UX) consultancy specializing in crafting inclusive and diverse digital experiences for the African market. They have a footprint across 46 countries with 23 in-country teams trained to conduct quality UX research, ensuring their insights are culturally relevant and representative. Mantaray Africa goes beyond traditional UX by embracing and designing for diversity and cultural inclusion, believing that understanding what makes us unique is crucial for designing for this market.

Mantaray Africa is passionate about building products that customers love to use, particularly in digital channels like m-commerce, e-commerce, and banking. Their services include UX strategy, UX research, UX design, and UX training, with a particular focus on the UX-PM certification program. Committed to social and environmental responsibility, Mantaray Africa became a Certified B Corporation in 2023, joining a movement that uses business as a force for good.

Mantaray Africa offers flexible work arrangements, with a preference for remote work for both moderators and translators. While in-home sessions are preferred, a central lab may be used. In addition, the company prioritizes a safe and inclusive environment for all participants, ensuring moderators share a similar ethnicity and background and that observers and clients are separated from participants to minimize bias.

Mantaray Africa is a user experience (UX) consultancy that specializes in creating, researching, and strategizing inclusive digital experiences for the diverse African market. They help businesses understand the customer's "truth" by conducting in-depth research across the continent, taking cultural context and diversity into account. Mantaray Africa strives to design products and services that are not only enjoyable to use but also meet the needs of the African market, ensuring cultural inclusivity and relevance.

Mantaray Africa fosters a culture that values diversity, curiosity, and empathy. They prioritize understanding and designing for the unique needs and perspectives of the African market, advocating for cultural inclusion in all their work. They encourage knowledge-sharing and empowerment, training local partners to conduct quality research and build their expertise. This collaborative approach reflects their commitment to transparency, authenticity, and lifelong learning, creating a supportive and inclusive environment for both employees and clients.

Mantaray Africa strongly emphasizes diversity, equity, and inclusion, believing it is essential to understanding and designing for the African market. They prioritize cultural understanding and inclusion in their research and design, ensuring their products and services meet the needs and expectations of their diverse customer base. They have 23 in-country teams trained across Africa, and their moderators and translators are carefully chosen to reflect the cultural and ethnic backgrounds of the participants.