The Work Index by Flexa

LiveIntent, Inc.

LiveIntent is a people-based marketing platform that connects brands with consumers across email and the web.

https://www.liveintent.com/
5.4

/10

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Description

LiveIntent is a people-based marketing platform that connects brands and audiences through email, bridging the gap between the two in a cookieless world. They specialize in email marketing solutions that drive performance results through the customer journey, including awareness, acquisition, retention, and insights. Their platform provides access to premium publisher inventory, personalized ad experiences, and actionable email insights to help marketers reach their campaign goals.

LiveIntent is committed to privacy and data security, utilizing a unique Identity Graph anchored in first-party data and authenticated by organic engagement. Their nonID data processing service bridges any existing ID a brand may use with the broader digital ecosystem, creating a unified customer view across every touchpoint. Their mission is to empower brands and publishers to thrive in a post third-party cookie era by leveraging the power of email and providing innovative solutions to navigate the evolving digital landscape.

Flexibility

LiveIntent offers a hybrid workplace model, requiring employees to be in the office on Wednesdays, but allowing for flexibility with one "Work from Anywhere" week each month.

Hybrid

Benefits

LiveIntent offers a comprehensive benefits package focused on employee well-being and work-life balance. Benefits include comprehensive medical, dental, and vision coverage with 100% premium coverage for individuals and families, flexible PTO, one work-from-anywhere week per month, summer Fridays, access to BetterUp Care for mental fitness, a monthly wellness expense reimbursement, WFH expense reimbursement, 12 weeks of paid parental leave, access to Alma and an Employee Assistance Program, voluntary benefits such as Critical Illness, Accident, Hospital Indemnity Insurance, Pet Insurance and Identity & Fraud Protection, and a 401k program.

Enhanced parental leave

Mission

LiveIntent's mission is to empower brands to connect with their most valuable audiences by being present when it matters most. They achieve this through a people-based marketing platform that leverages the email address as a stable identifier to bridge the gap between brands and consumers across email and the web.

Data-driven
Disruptor

Culture

LiveIntent promotes a culture that values collaboration, innovation, and growth. They believe in fostering a unified culture of growth and efficiency by encouraging employee resource groups, celebrating diversity and inclusion, and providing opportunities for professional development. They emphasize the importance of putting people first and being present in the moment, both with colleagues and customers. LiveIntent’s commitment to a positive and supportive workplace is evident in their hybrid work model, generous benefits package, and focus on employee well-being.

Agile and dynamic
Collaborative
Engaging
Entrepreneurial
People-first
Progressive
Supportive

DE&I

LiveIntent fosters a culture of belonging, inclusion, and diversity (BID) through multiple Employee Resource Groups (ERGs). These ERGs create safe spaces for employees to share experiences, discuss issues affecting their communities, and celebrate their cultures. The company has a BID framework and DEI Executive Committee that provides support and opportunities for individuals to voice their opinions. This commitment to fostering a diverse and inclusive workplace is a core value at LiveIntent, contributing to their success.

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