Li Auto

Li Auto is a Chinese automotive company that designs, develops, manufactures, and sells electric vehicles, specifically focusing on extended-range electric vehicles (EREVs). Their mission is to "create a mobile home and a happy home," emphasizing the user experience and family-oriented features of their vehicles. Li Auto distinguishes itself by its commitment to full-stack in-house development, including software, hardware, and manufacturing, allowing for greater control over innovation and product quality.

Li Auto has gained significant market traction, achieving record-breaking sales and consistently expanding its product portfolio. Their commitment to continuous improvement is reflected in their regular software updates, known as OTA (over-the-air), ensuring a seamless and evolving experience for their customers. Li Auto's emphasis on customer satisfaction is evident in their comprehensive service network, providing customers with a reliable and convenient experience across various aspects of vehicle ownership.

Li Auto's mission is to create a mobile home that provides a sense of belonging and happiness for families. They achieve this by focusing on user-centric design and technology, creating a safe, comfortable, and intelligent driving experience. This includes features like a spacious and well-designed interior, advanced driver assistance systems, and a comprehensive ecosystem of services that enhance family life on the go.

Li Auto promotes a culture focused on innovation, family values, and customer satisfaction. They emphasize creating a "mobile home" that fosters a sense of belonging and happiness for both employees and customers. This translates into a workplace that values collaboration, user-centric design, and continuous improvement through technology and innovation.