
Leal
Leal is a customer relationship management platform that helps businesses connect with their customers and increase sales using artificial intelligence.
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Leal is a Latin American company that provides a comprehensive customer relationship management (CRM) platform designed to help businesses grow their sales and customer loyalty. Their flagship product, Leal 360, is an AI-powered platform that allows businesses to collect, manage, and leverage customer data to create valuable commercial relationships. Leal 360 offers four core modules: CDP (Customer Data Platform) for data insights, Campaigns for omnichannel marketing, Voice of Customer for feedback management, and Benefits for building customized loyalty programs.
Leal has established itself as a leader in the region with a presence in Colombia, El Salvador, Panama, Costa Rica, Honduras, Guatemala, Nicaragua, and Mexico. They boast over 7 million active users, 500 partner brands, and process over $100 million in monthly transactions, demonstrating their significant impact on the Latin American market. Their mission is to empower businesses through technology, enabling them to better understand their customers, drive repeat purchases, and ultimately achieve their business goals.
Benefits
Leal Colombia SAS is committed to employee well-being and offers a comprehensive benefits package to its employees. This package includes access to a cloud-based data storage service for collaborative work, a whistleblower policy that protects employees who report ethical or legal violations, and a clear policy outlining acceptable and unacceptable employee behavior. The company also has a robust security program to protect employee data, including infrastructure security, data security, and application security measures.
Mission
Leal is a Colombian company focused on revolutionizing customer loyalty programs in Latin America. They provide a comprehensive platform, Leal 360, that empowers businesses to understand, engage, and retain customers through data-driven strategies. Leal 360 integrates a Customer Data Platform (CDP), omnichannel marketing campaigns, Voice of Customer (VoC) tools, and a customizable rewards system to enhance customer experiences and drive sales growth.
Culture
Leal promotes a culture of growth and innovation, driven by a passionate, talented team committed to their vision. They emphasize the importance of understanding and meeting customer needs, fostering a culture of collaboration and excellence. The company's mission to revolutionize the way customers earn rewards and brands boost sales is reflected in their commitment to developing cutting-edge technology and providing exceptional customer support.
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