IQBAR

IQBAR is a company specializing in brain and body nutrition, offering a range of products including protein bars, hydration mixes, and instant coffee. Founded by Will, a Harvard graduate who experienced mental fatigue and headaches due to a carb-heavy diet, the company's mission is to empower individuals with superior brain and body nutrition. IQBAR products are meticulously formulated with functional ingredients, including magnesium, Lion's Mane, and adaptogens, aimed at enhancing cognitive function, hydration, and energy levels.

IQBAR prioritizes clean labels, ensuring its products are non-GMO, gluten-free, dairy-free, soy-free, and vegan, while also offering kosher options. The company targets individuals seeking healthy and convenient alternatives for breakfast, pre/post-workout, and midday pick-me-ups. IQBAR's commitment to high-quality ingredients and functional benefits positions it as a leader in the health and wellness market, offering a range of products that cater to diverse dietary needs and lifestyles.

IQBAR is a company dedicated to empowering "doers" through superior brain and body nutrition. They achieve this by creating healthy, functional food products like protein bars, hydration mixes, and coffees that are low-sugar, clean-label, and packed with brain-boosting ingredients like magnesium, Lion's Mane, and MCTs. Their mission is to provide convenient, delicious fuel that supports sustained cognitive and physical performance, helping people thrive in their busy lives.

IQBAR cultivates a culture of driven individuals passionate about brain and body health, driven by a desire to empower others. The company promotes a collaborative, team-oriented atmosphere with a focus on innovation and continuous improvement, reflected in their commitment to developing new and improved products. A strong emphasis on functional nutrition and wellness permeates the company culture, with a belief in the power of healthy choices to enhance overall well-being.