The Work Index by Flexa

immediate future

Immediate Future is a social media marketing agency that helps brands achieve growth through data-driven strategies and creative content.

https://immediatefuture.co.uk/
5.9

/10

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Description

Immediate Future is a London-based social media marketing agency that has been operating since 2004. They specialize in helping brands, both B2B and B2C, achieve success on social media through data-driven strategies, innovative creative, and a focus on audience engagement. They are recognized as industry experts, having won numerous awards and co-authored four books on social media marketing. They also prioritize diversity and inclusion, with a commitment to recruiting and mentoring talent from a wide range of backgrounds.

Immediate Future's approach to social media is based on a set of core values that emphasize curiosity, collaboration, and courage. They believe in creating thumb-stopping creative that stands out in the crowded social landscape, understanding their clients' target audiences deeply, and constantly learning and adapting to the ever-changing world of social media. They pride themselves on being "bloomin' serious about social" and offer a range of services including social strategy, content creation, influencer marketing, and paid social campaigns.

Flexibility

Immediate Future offers a flexible work environment, allowing employees to build a career around learning, collaboration, inclusivity, and happiness. Their commitment to inclusivity is reflected in their hiring practices, with a diverse team and paid internships. They also encourage employees to take on various roles and tasks, fostering a versatile and dynamic work experience.

Benefits

Immediate Future offers a comprehensive benefits package that includes paid internships, a focus on diversity and inclusion, and opportunities for growth through their IF Academy. They prioritize employee well-being with a commitment to a positive and collaborative work environment, and they support the local community by mentoring women and providing guidance on social media to schools.

Mission

Immediate Future is a social media marketing agency dedicated to helping brands achieve real business impact through social media. Their mission is to provide data-driven, audience-first strategies that leverage thumb-stopping creativity, innovative content, and expert knowledge of social platforms to deliver results that go beyond vanity metrics and truly move the needle for their clients. They work with a diverse range of brands across industries, including B2B, consumer goods, and entertainment, and are committed to ethical practices, transparency, and creating a positive impact within the social media landscape.

Data-driven
Disruptor
Environmental impact driven
Sustainability

Culture

Immediate Future fosters a culture of learning, collaboration, and inclusivity, emphasizing a passion for social media marketing and a dedication to producing high-quality, creative content. The company values curiosity, courage, and a playful approach to testing new ideas and trends. Their commitment to diversity and inclusion is evident in their employee demographics and initiatives like paid internships, mentoring programs, and community outreach efforts. This vibrant and dynamic atmosphere cultivates a sense of shared purpose and a commitment to delivering exceptional results for clients.

Agile and dynamic
Collaborative
Engaging
Entrepreneurial
Fast-paced
Fun
People-first
Progressive
Supportive
Transparent

DE&I

Immediate Future prioritizes diversity and inclusion throughout the company. They have a diverse leadership team with a third of the team identifying as BAME and 60% female. They actively seek out talent from a wide variety of backgrounds to ensure their creative and strategies reflect the make-up of social media users. They also demonstrate commitment to DEI through initiatives like mentoring women through various programs, signing the BITC Race at Work Charter, and offering paid internships to those from disadvantaged backgrounds.

Ethnically diverse
Gender diverse

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