ID Africa Limited

ID Africa is a leading Public Relations and Communications agency based in Africa with offices in Nigeria, Kenya and Ghana. They are a diverse and close-knit team of experts with deep understanding of the continent, specializing in providing impactful ideas and services to brands, consumers, businesses and governments in Africa and beyond. Their mission is to help clients communicate with their target audiences in a culturally relevant and authentic way by providing insights, tools and platforms.

ID Africa is known for their expertise in media relations, public relations, stakeholder management, influencer management, and strategy. They have worked with a variety of clients, including Alat by Wema, Betway, BBNaija, Bill & Melinda Gates Foundation, Dettol Clean Naija, Honeywell Flour Mills, Honeywell Group, Livespot, Lori Systems, Nigerian Idol, and Showmax. Their work has been featured in a variety of media outlets, including The Guardian, Business Day, and This Day. They are also the creators of the Africa PR & Communications Report, the first global communications report from Africa, dedicated to highlighting key data in the African business and communications landscape.

ID Africa is a company that specializes in providing impactful ideas and services to brands, consumers, businesses, and governments in Africa and beyond. They leverage proprietary insights, tools, and platforms to help companies communicate with their target audiences effectively and authentically, particularly in the diverse and complex African market. Their mission is to bridge the gap between the motherland and the diaspora by promoting authentic African narratives and fostering understanding of the continent's unique cultural landscape.

ID Africa cultivates a culture of cultural understanding and authentic communication, promoting inclusivity and diversity across all its teams. The company values its employees' deep understanding of Africa and encourages them to leverage their expertise to bridge the gap between the continent and the diaspora. This fosters a collaborative environment where innovation thrives through the intersection of various backgrounds and perspectives.

ID Africa is committed to Diversity, Equity, and Inclusion (DEI) within their organisation and the wider African PR landscape. They recognise the importance of a multidisciplinary and diverse workforce to address the unique challenges and opportunities present within the African continent. Their focus is on promoting collaboration between young professionals with a strong understanding of social media platforms and seasoned PR professionals who bring expertise in current affairs and copywriting. ID Africa believes that incorporating tech professionals from IT, who are proficient in data mining and visualisation, will further enhance the effectiveness of PR campaigns. They advocate for inclusivity across all dimensions of diversity including gender, profession, disability, religion, language, and sexuality to ensure that all voices are heard and valuable perspectives are considered.