The Work Index by Flexa

I am Eva Limited T/A AWWA

AWWA Period Care is a sustainable and inclusive period care brand that offers reusable period underwear and swimwear.

https://awwaperiodcare.com/
5.1

/10

Transparency ranking

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Description

AWWA Period Care is a New Zealand-based company that specializes in sustainable and reusable period underwear. Founded by Michele and Kylie, the company embraces Māori traditions, particularly the concept of "te awa atua" - the divine river - which symbolizes the flow of menstruation. AWWA's period underwear is designed to be comfortable, leak-proof, and environmentally friendly, offering a modern alternative to traditional disposable products.

AWWA's commitment to sustainability is evident in their use of natural, organic, and recycled fabrics, as well as their dedication to ethical manufacturing and carbon footprint reduction. The company is B Corp certified, demonstrating its high standards of social and environmental impact. AWWA also actively combats period poverty by donating 2% of its annual revenue to support organizations in New Zealand.

Mission

AWWA Period Care is a New Zealand-based company founded by two mothers who aim to revolutionize the way people experience their periods. They create reusable period underwear that is comfortable, sustainable, and empowering. The company prioritizes inclusivity, celebrating periods and supporting all who menstruate. AWWA is committed to ethical and transparent practices, including using natural and recycled materials, reducing their carbon footprint, and donating a portion of their revenue to end period poverty in New Zealand.

Disruptor
Environmental impact driven
Improving quality of life/health
Social impact led
Sustainability
Tech for good
Women’s health focused

Culture

AWWA promotes a culture of inclusivity, empowerment, and sustainability. They value diversity and celebrate the unique experiences of those who menstruate, while advocating for open conversations about periods and breaking down stigmas. Rooted in indigenous traditions and values, the company focuses on creating a more sustainable future by offering reusable products and implementing environmentally responsible practices across their business operations. They prioritize transparency and ethical sourcing, fostering a sense of community among employees and customers who share their passion for positive change.

Progressive
Transparent

DE&I

AWWA Period Care embraces diversity, equity, and inclusion as core values. The company is Indigenous-owned and female-founded, prioritizing inclusivity for all who menstruate or experience bladder weakness. Their commitment to celebrating diverse experiences is evident in their use of Māori language and traditions, particularly around menstruation. AWWA actively promotes a culture of respect and empowerment, striving to create a welcoming and equitable environment for their employees, customers, and community.

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