Hooton

Hooton is an independent B Corp-certified PR agency based in Amsterdam, Netherlands, specializing in public relations for companies with a strong societal and cultural impact. They primarily serve clients in the creative, retail, lifestyle, and travel sectors, employing a team of multilingual writers, future-thinkers, and culture-shapers. Their services include international public relations, media relations, product launches, event PR, internal communications, press office, reputation management, and media training.

Hooton is committed to sustainability and actively works with clients who push boundaries and align with their values. They are dedicated to shaping a more purpose-driven and environmentally conscious future, both internally and externally. Hooton is a woman-led agency, and their team represents diverse nationalities. They are also actively committed to community engagement and contribute pro bono services and donations to various initiatives.

Hooton is a hybrid company that encourages employees to work remotely two days a week and also allows them to work from abroad for up to six weeks. They are constantly reviewing their policies to ensure they are flexible and meeting the needs of their employees, including introducing "summer Fridays" and an internship program in 2023.

Hooton offers a comprehensive suite of employee benefits, prioritizing a work-life balance and professional growth. These include flexible work arrangements with two days of remote work per week and the option to work abroad for up to six weeks. Employees also receive specialized public relations training, opportunities for additional skill development, and a robust employee handbook that promotes transparency and inclusivity.

Hooton is an independent, B Corp-certified PR agency based in Amsterdam that specializes in amplifying the stories of companies making a real societal and cultural impact. They work with companies in the creative, retail, lifestyle, and travel sectors, providing a range of services, from international public relations to brand identity development, media training, and ESG strategy. Hooton is committed to sustainability and working with good people who share their values of purpose-driven and environmentally-conscious business practices.

Hooton cultivates a progressive and inclusive work environment that champions sustainability and values. The company prioritizes diversity, encouraging employees to bring their unique backgrounds and perspectives to the team. Hooton embraces a collaborative and transparent work culture, promoting open communication and mutual support among colleagues. Employees are empowered to develop their skills and are encouraged to pursue personal interests alongside their professional goals.

Hooton is committed to fostering a diverse, inclusive, and equitable work environment. This commitment is reflected in their company policies, training, and recruitment efforts. They prioritize a workplace built on respect, dignity, and opportunity for all, with a diverse team representing nine nationalities and a focus on promoting women and LGBTQIA+ voices. They are also dedicated to promoting diversity in the creative world and ensuring equal opportunities for all.