The Work Index by Flexa

Griddle

Griddle is a UK-based frozen bakery company focused on creating healthier and more sustainable baked goods.

https://wearegriddle.com/
5.8

/10

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Description

Griddle is a UK-based frozen bakery startup founded by friends Ella & Sophie. They are passionate about making delicious, better-for-you bakery products that are also better for the planet. Griddle's mission is to create a more sustainable and healthy approach to baked goods, tackling issues like food waste and the high sugar content often found in supermarket bakery. Their focus on frozen products allows them to reduce waste and maintain freshness while delivering a nutritious and tasty product.

Griddle's commitment to sustainability is evident in their carbon-neutral certification. They have worked with Climate Partner to measure their carbon footprint and offset their emissions through investments in renewable energy projects. The company also promotes sustainable practices and encourages consumers to reduce food waste in their own homes, offering tips and tricks for utilizing freezers effectively. Griddle is dedicated to making a positive impact on both people and the planet, while providing delicious and convenient breakfast options.

Mission

Griddle is a UK-based frozen bakery startup on a mission to create better-for-you and better-for-planet bakery products. They aim to revolutionize the bakery industry by providing nutritious, delicious waffles and pancakes made with real ingredients, minimal sugar, and no artificial additives, while combating food waste through their frozen format and promoting sustainable practices. Griddle's commitment to social and environmental responsibility is evident in their B Corp certification and their dedication to reducing their carbon footprint. They believe that baked goods can be enjoyed by everyone, every day, as part of a healthy and conscious lifestyle.

Disruptor
Environmental impact driven
Improving quality of life/health
Social impact led
Sports and fitness
Sustainability

Culture

Griddle fosters a culture that is passionate about creating delicious and healthy food while simultaneously promoting environmental sustainability and social responsibility. They value teamwork, innovation, and a commitment to making a positive impact on the world. Their company culture is reflected in their dedication to reducing food waste through freezing their products, their commitment to carbon neutrality, and their involvement in community initiatives like volunteering with City Harvest.

Agile and dynamic
Collaborative
Engaging
Entrepreneurial
Fun
People-first
Progressive
Supportive
Transparent

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