The Work Index by Flexa

Goalsetter

Goalsetter is a financial technology company focused on providing education-first financial tools for families, including children's debit cards, savings accounts, and investment platforms.

https://goalsetter.co/
5.0

/10

Transparency ranking

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Description

Goalsetter is a financial technology company that focuses on financial education for families, particularly children and teens. It offers an app and a debit card designed to teach children about saving, spending, and investing. The app includes interactive quizzes, engaging videos, and tools to help users set financial goals, track their progress, and earn rewards.

Goalsetter has garnered recognition for its innovative approach to financial education, winning awards like the FinTech Breakthrough Award for "Best Financial Education Platform." The company also collaborates with banks and credit unions to provide its services to a wider audience. Goalsetter aims to equip the next generation with financial knowledge and empower them to make sound financial decisions.

Mission

Goalsetter is a fintech company dedicated to building financial literacy and empowering families to reach their financial goals. They provide a platform that integrates financial education with savings, spending, and investing tools, designed to make financial concepts fun and accessible for all ages. Their mission is to equip individuals and families with the knowledge and tools to build a brighter financial future, fostering a generation of savvy savers and investors.

Disruptor
Improving quality of life/health
Social impact led
Tech for good

Culture

Goalsetter promotes a culture that is focused on financial literacy and empowerment, especially for the younger generation. They strive to make learning about money fun and engaging through interactive quizzes, games, and relatable videos. This approach is evident in their "Learn Before You Burn" philosophy, which encourages responsible spending and saving through education. Their emphasis on family finance, with features like allowance, chore tracking, and GoalCards, promotes open communication and collaboration around money within households. Overall, Goalsetter aims to create a positive and inclusive environment where individuals of all ages can develop healthy financial habits and achieve their financial goals.

Engaging
Fun
Progressive

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