The Work Index by Flexa

Focaldata

Focaldata is an AI-powered market research company that helps businesses gain deeper insights into their customers and audiences.

https://www.focaldata.com/
5.8

/10

Transparency ranking

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Description

Focaldata is a company that specializes in data-driven research and insights, utilizing artificial intelligence to streamline the process and deliver actionable results. They provide a comprehensive suite of products and services, including their AI-powered platform Focaldata AI, which acts as an "AI co-worker" to guide users through research design, data collection, and analysis. Focaldata also offers Focaldata Core, a platform that allows users to conduct quantitative research independently, with features like scripting, intelligent sampling, and seamless data integration.

Focaldata works with a wide range of clients, including brands, non-profits, corporations, communications firms, and advertising agencies. They are known for their speed, data quality, and expertise in providing insights that drive decision-making, campaign success, and strategic growth. Their commitment to innovation and delivering results at pace makes them a valuable partner for organizations seeking to leverage the power of data to achieve their goals.

Flexibility

Focaldata offers a flexible work environment, although specific details about their policies are not provided in the available text. The company's "About Us" page highlights its team of diverse individuals, many of whom work remotely, indicating a potential for geographically dispersed work arrangements. This suggests a degree of flexibility is offered, but further information on specific policies such as remote work options, hybrid schedules, or flexible hours is not available.

Benefits

Focaldata offers employees a comprehensive benefits package, including medical, dental, and vision insurance, as well as life insurance and disability coverage. The company also provides a generous paid time off policy, including vacation, sick leave, and parental leave. Additionally, Focaldata offers a 401(k) plan with a company match, as well as a variety of other benefits such as employee discounts, professional development opportunities, and a flexible work schedule.

Mission

Focaldata's mission is to bridge the gap between what organizations believe about the public and the reality of public opinion, which they call the "understanding gap." They believe that a better understanding of how and why people act and think can foster a more dynamic and generous world. They achieve this by providing AI-powered research tools and services that help clients collect and analyze data faster and more efficiently, leading to deeper insights that can inform better decisions and drive faster growth.

Automation
Data-driven
Disruptor
Environmental impact driven
Science and research driven
Sustainability

Culture

Focaldata promotes a culture of innovation, collaboration, and data-driven decision-making. They value their employees' creativity and expertise, fostering an environment where researchers and technologists work together to push the boundaries of research and deliver impactful insights. The company encourages a fast-paced and agile approach, with a focus on efficiency and speed, while maintaining high standards of quality. They are committed to building a diverse and inclusive team, reflected in their diverse workforce and commitment to promoting opportunities for all.

Agile and dynamic
Autonomous
Collaborative
Engaging
Entrepreneurial
Fast-paced
People-first
Progressive
Supportive

DE&I

Focaldata is committed to fostering a diverse, equitable, and inclusive workplace where everyone feels valued, respected, and empowered. They believe in building a team that reflects the diversity of their customers and the communities they serve, and they actively recruit, develop, and retain talent from a wide range of backgrounds. Focaldata also prioritizes creating a culture of belonging where everyone feels comfortable being their authentic selves and contributing their unique perspectives. They are committed to creating a workplace free of discrimination and harassment, and they provide ongoing training and resources to foster understanding and sensitivity around diversity, equity, and inclusion.

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