
Fitzer
Fitzer is a Mexican company that produces and sells premium hard seltzer in a variety of refreshing flavors.
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Fitzer is a Mexican company specializing in the production of premium hard seltzer beverages. Founded in Monterrey in 2019, Fitzer has quickly become a leading brand in the hard seltzer category. The company distinguishes itself by offering a range of refreshing and light flavors, all of which are low in calories, keto-friendly, and gluten-free. Fitzer's commitment to quality and innovation has earned it recognition as "the most refreshing and light hard seltzer in Mexico."
Fitzer is a dynamic and growing company with a strong entrepreneurial spirit. They are committed to developing a high-quality product while building a close connection with their customers. Fitzer believes in creating a "cool" and enjoyable experience for its customers, and they are actively expanding their reach throughout Mexico. Their success is fueled by their commitment to quality, their innovative approach, and their dedication to building a brand that resonates with consumers.
Mission
Fitzer is a Mexican hard seltzer company committed to creating a refreshing and light alcoholic beverage that's perfect for any occasion. Their mission is to introduce a new category of alcohol to Mexican consumers, offering a convenient and enjoyable drinking experience that breaks away from traditional alcoholic beverages. Fitzer is driven by innovation, seeking to develop a high-quality product that is both flavorful and low in calories. They strive to build a strong brand presence through engaging marketing campaigns and partnerships, aiming to become a leading player in the Mexican alcoholic beverage market.
Culture
Fitzer promotes a culture that is young, energetic, and fun-loving. They emphasize being "cool" and "refreshing," reflecting the personality of their hard seltzer product. This is seen in their website's design and language, which are lighthearted and engaging. The company boasts a close-knit team of 12 individuals who are passionate about creating a unique and enjoyable experience for their customers. The "Fitzer" brand embraces a sense of adventure and a desire to break away from the ordinary, inviting consumers to join them on a journey of refreshing discovery.
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