The Work Index by Flexa

EMotorad

EMotorad is an Indian electric vehicle company focused on creating affordable and futuristic e-bikes for various riding needs.

https://www.emotorad.com/
4.8

/10

Transparency ranking

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Description

EMotorad is an Indian electric vehicle company that specializes in manufacturing and selling futuristic electric bicycles (e-bikes) at affordable prices. Their mission is to create "Movements of Fun" for both people and the planet, offering e-bikes designed for adventure seekers, daily commuters, and casual riders. They strive to make eco-friendly mobility accessible and enjoyable for everyone, with a focus on innovation, affordability, and customer satisfaction.

EMotorad offers a diverse range of e-bikes catering to various needs and preferences, from sleek and foldable models like the Doodle V3 to powerful off-road machines like the T-Rex+. They also provide comprehensive support services, including a lifetime warranty on aluminum frames, insurance, EMI options, and a network of experience centers across India. EMotorad is committed to promoting sustainable transportation and making electric cycling a fun and accessible option for all.

Benefits

EMotorad offers a comprehensive benefits package for its employees. They provide a lifetime warranty on their aluminum frames and a five-year warranty on steel frames. They also offer a one-year warranty on other EMotorad-branded products, including the motor, controller, and battery. In addition to these warranties, the company offers health assistance, theft protection, and roadside assistance through its comprehensive e-bike insurance policy. These benefits are designed to ensure employees feel supported and valued, while also promoting a positive and rewarding work environment.

Mission

EMotorad is an electric vehicle company dedicated to creating futuristic ebikes at affordable prices for everyone, whether they are adventure seekers, daily commuters, or casual riders. They strive to bring "Movements of Fun" to both people and the planet by crafting their e-cycles with love and expanding their reach globally. They aim to revolutionize the way the world views mobility, making sustainable transportation both enjoyable and accessible.

Disruptor
Environmental impact driven
Improving quality of life/health
Sports and fitness
Sustainability

Culture

EMotorad promotes a fun, quirky, and customer-centric culture. They describe themselves as "your quirky friends" who are passionate about electric cycles and making mobility fun and accessible for everyone. They emphasize creating "movements of fun" for people and the planet and are committed to bringing futuristic ebikes at an affordable price. The company's website features a "Celebrity X EM" section, showcasing their connection with popular figures like Mahendra Singh Dhoni, reflecting a focus on building a strong brand image and engaging with their target audience.

DE&I

EMotorad's approach to diversity, equity, and inclusion is not explicitly stated on their website.

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