ElasticRun

ElasticRun is a B2B eCommerce platform that specializes in connecting brands to rural consumers in India. They operate the largest rural B2B eCommerce platform in the country, reaching over 10 million stores through their network of 150+ warehouses and 200+ brands. ElasticRun's mission is to unlock the potential of rural India's $600 billion consumption market, by providing businesses with a reliable and efficient way to distribute products to rural consumers.

Beyond their core B2B eCommerce platform, ElasticRun also provides a comprehensive logistics platform and a robust technology stack, both of which are powered by AI. They are committed to responsible and inclusive growth, with a focus on creating a positive social impact through initiatives like ShikshaRun and VrikshaRun. ElasticRun has been recognized for its innovative approach to rural eCommerce and its dedication to social responsibility, earning accolades such as "Best HIH_Budding Partner" from Flipkart and recognition from Amazon for their leadership in sustainable transportation.

ElasticRun is a company that prioritizes employee wellbeing and flexibility. They offer a variety of programs to support women in the workplace, including the Catapult program, the Sherpa mentorship program, and the EmpowHER Network. These programs provide a range of opportunities for professional development, mentorship, and support, allowing women to navigate challenges and reach their full potential. In addition to these programs, ElasticRun promotes a culture of inclusion and diversity, with a multigenerational workforce and women-run field stations.

ElasticRun offers a comprehensive benefits package designed to support employees' well-being and financial security. These benefits include investment options, fun company activities, and a "Treasure" program, all aimed at creating a happy and fulfilled team. In addition, the company provides a range of programs focused on diversity, equity, and inclusion, including LGBTQ medical coverage, IVF support, car lease options, and a laptop buy-back program. ElasticRun also emphasizes continuous learning and growth through internal learning circles, an EduRun portal, and the IGNITE program.

ElasticRun is a B2B eCommerce platform focused on connecting brands with rural consumers in India. The company aims to unlock the potential of the $600B Indian rural consumption market by providing a direct reach to 10 million+ stores through its extensive network of warehouses and logistics partners. Their mission is to revolutionize the way goods are bought and sold, making essential products accessible to everyone in rural India, improving lives, and fostering inclusive growth.

ElasticRun promotes a culture of ownership, agility, and trust. They encourage their employees to take initiative, be proactive in problem-solving, and learn from their mistakes. The company values transparency and open communication, fostering an environment where employees feel comfortable sharing their ideas and perspectives. They believe in building a strong sense of community and support, where employees are empowered to achieve their individual and collective goals.

ElasticRun is committed to creating a welcoming environment for all employees, fostering a culture of inclusion and diversity. They have implemented specific DEI programs that go beyond statements and include tangible benefits like LGBTQ medical coverage and IVF support. They also offer financial security programs such as car lease options and bike loan subsidies. ElasticRun prioritizes continuous learning and development for all employees, championing a multigenerational workforce that encourages collaboration and learning from diverse perspectives.