
Duel (Duel Holdings Limited)
Duel is a BCorp-certified brand advocacy platform that helps consumer retail brands grow revenue and reach through their customer base.
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Duel is a BCorp certified brand advocacy platform designed to help eCommerce brands grow through the power of their customers. Their platform empowers brands to recruit, manage, and incentivize social affiliates and brand ambassadors, transforming them into revenue-driving communities. Duel provides a comprehensive solution for managing advocacy programs, from recruitment and onboarding to task creation, reward distribution, and performance tracking. This allows brands to leverage the organic reach and influence of their passionate customers to drive brand awareness, customer acquisition, and sales.
Duel integrates with existing eCommerce, CRM, and social media platforms, giving brands a unified view of their advocacy efforts. Their platform also features AI-powered automation tools to streamline tasks, minimize management overhead, and scale programs to thousands of members. By utilizing Duel's technology, brands can reduce their reliance on costly and unpredictable paid marketing channels, building long-term relationships with customers that deliver sustainable growth through authentic social commerce.
Flexibility
Duel is a remote-first company, meaning employees can work from anywhere in the world as long as they have the necessary equipment and can fulfill the job requirements. This allows for a flexible work schedule and location, promoting a work-life balance. The company also offers options schemes for all full-time employees, Headspace, Activity Allowances, and an Audible budget, further supporting employee well-being and personal growth.
Benefits
Duel offers a variety of employee benefits designed to foster a positive and supportive work environment. These include a remote-first work policy allowing flexibility, an options scheme for all full-time employees to encourage ownership and shared success, and a comprehensive package of perks such as Headspace, activity allowances, an Audible budget, and other work-related or personal growth tools to support both professional and personal development.
Mission
Duel is a BCorp certified company on a mission to empower brands to grow through the advocacy of their passionate customers. They believe that purpose-led brands are changing the way we live and are committed to helping brands create long-term, exponential profit returns by building authentic relationships with their customers and fostering a sense of community. Their Brand Advocacy Platform allows mid-level to enterprise brands to manage their relationships with thousands of advocates, affiliates, employees and brand ambassadors, helping them scale their programs and turn their most passionate fans into their biggest acquisition channel.
Culture
Duel cultivates a relaxed, flexible, and fun work environment that prioritizes a strong team culture. They embrace a remote-first approach, empowering employees to work from anywhere in the world. They are committed to fostering a culture where everyone feels valued and supported, and they believe in empowering their employees with ownership through options schemes and access to personal and professional development tools.
DE&I
Duel prioritizes diversity, equity and inclusion in its company culture and team. They actively seek out a diverse talent pool, embracing individuals with varied backgrounds and experiences. The company fosters an inclusive environment where all employees feel valued and respected. They are committed to creating a workplace where all voices are heard and everyone has equal opportunities for growth and success.
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