The Work Index by Flexa

CURE

Cure is a company that produces hydrating electrolyte drink mixes using plant-based ingredients.

https://www.curehydration.com/
5.3

/10

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Description

Cure is a company that produces hydrating electrolyte drink mixes. They are formulated using data from clinical studies and meticulously reviewed by a medical advisory board, emphasizing a science-backed approach to hydration. Cure's products are made with a blend of premium, plant-based ingredients, are non-GMO, vegan, gluten-free, and contain no added sugar. They offer a variety of flavors for both adults and children, with a focus on providing a delicious and effective way to stay hydrated.

Cure is also committed to sustainability and social impact. They use less plastic in their packaging compared to bottled beverages, offset carbon emissions, protect forest land, and participate in community outreach through their Cure Cares program. Their mission is to empower everyone to live better, healthier lives with clean and effective products, removing the complexity from the equation and offering a simple and rewarding daily health ritual.

Benefits

CURE provides employees with a comprehensive benefits package that includes a robust health plan, paid time off, and a 401(k) with company match. They also offer a unique volunteer program, Cure Cares, which provides employees with dedicated time to serve their local communities.

Mission

CURE's mission is to empower people to live better, healthier lives through clean and effective hydration solutions. They believe that hydration should be easy, natural, and effective, and their products are formulated using scientific data and plant-based ingredients. CURE is committed to making a positive impact on the planet and society through their sustainable practices and social impact initiatives.

Data-driven
Disruptor
Environmental impact driven
Improving quality of life/health
Science and research driven
Social impact led
Sustainability

Culture

Cure promotes a culture of health and wellness, emphasizing a holistic approach to well-being. They value clean, natural ingredients, and science-backed solutions for everyday hydration. The company prioritizes a sense of community and social impact, with initiatives to support environmental sustainability and community outreach. They encourage a healthy lifestyle through their products and messaging, aiming to empower individuals to live better, healthier lives.

People-first
Progressive
Supportive

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